Senior Digital Sales Expert

il y a 4 semaines


Laeken, Belgique Vivid Resourcing Temps plein

Senior Digital Sales Expert (Digital Sales – Banking) – Freelance A customer of ours in the banking sector in Brussels are looking for a Senior Digital Sales Expert to join on a long-term freelance basis. They are undergoing a major digital transformation aimed at increasing digital and mobile sales across their key products. This includes improving the full digital buyer journey, strengthening SEO performance, driving paid & owned traffic, and running continuous experimentation to optimise conversion rates. They are therefore looking for a Senior Digital Sales Expert who can take ownership of traffic generation, funnel optimisation, and digital content performance while working closely with marketing, analytics, and product teams. Responsibilities: Manage the full digital buyer journey from traffic acquisition to lower-funnel conversion. Create and optimise tactical paid & owned campaigns (SEA, programmatic, social, content). Analyse funnel and traffic performance using tools such as Adobe Analytics. Build and manage experimentation backlogs including A/B tests and journey optimisation initiatives. Optimise web and app pages for SEO, conversion, and user experience. Define and refine audience targeting and retargeting strategies using DMP tools. Develop short-, mid-, and long-term digital sales improvement strategies. Share best practices on SEO, acquisition, and conversion optimisation across squads. Monitor full-funnel performance (click → sale) and implement data-driven improvements. Work closely with stakeholders to ensure adoption of digital optimisation tools and capabilities. Requirements: Proven experience as a Digital Sales Expert, Growth Marketer, Digital Strategist, or similar role. 5+ years’ experience in digital marketing, performance optimisation, SEO/SEA, or e-commerce. Strong analytical skills and experience with Adobe Analytics, AEP, Cognos, Jarvis, SEMrush. Hands-on experience with A/B testing and experimentation methodologies. Collaborative mindset with the ability to work across marketing, analytics, and product teams. Fluent in Dutch or French , plus English . Master’s degree or equivalent experience. Additional Details START DATE: ASAP DURATION: 12 Months (Long-term extension expected) CONTRACT: Freelance LOCATION: Brussels (50% remote) ONSITE POLICY: Hybrid HOURS PER WEEK: 40 LANGUAGES: Dutch or French + English INTERVIEW PROCESS: 1–2 stages


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