Digital Channel Specialist

il y a 1 semaine


Mechelen, Flandre, Belgique Onetowin Temps plein

We are looking for a digital channel specialist who is eager to translate and implement our content & communication strategy into our digital platforms (mainly our website).

You collaborate with a team of campaign and go-to-market managers, content and developer resources to create outstanding campaigns that maximize our online marketing.

You will be working in the Residential area which aims to develop and offer carefree seamless connections that can open a world of opportunities to the B2C consumer.

The squad you'll be supporting has the mission to attract new customers through purposeful storytelling.

Key roles & responsibilities:

  • Develop and manage the content on our website to optimize our omnichannel customer experience to strengthen brand loyalty, attract new customers and increase sales
  • Create digital journeys, flows and personalized campaigns that appeal to our target groups and raise conversions via up
- & cross-sell thinking

  • Plan, manage, analyse and process data to optimise our online campaigns on own platforms
  • Launch different projects at the same time, coordinate with developers and authors and deliver quality projects on time

About you

  • You hold (minimum) a bachelor degree and have 13 years of experience in digital marketing
  • You are a digital project manager with a marketeer mindset with a lot of empathy for the customer & good networking skills
  • You have first experience in digital marketing area; basic knowledge of Adobe Experience & Analytics and A/B testing
  • You are analytical to evaluate digital journeys & campaigns to improve conversion
  • Creative skills (copywriting, design) are a plus
  • You are fluent in English and Dutch/French

Your profile:

  • You can multitask, while remaining focused on quality
  • You get things done. Even without a perfect detailed briefing you remain outputoriented and pragmatic, you like to get ideas executed
  • You have a great eye for detail
  • You identify proactively opportunities and risks and find solutions
  • You like working in a dynamic, agile environment
  • You're a team player and strong communicator
  • You are a real digital native with passion for the online world

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