TRAINEESHIP ASSISTANT PRODUCT MANAGER

Avec 1 million de produits vendus par jour, Herta est une entreprise très dynamique. Les produits Herta, présents dans 90% des foyers français, jouissent d'un excellent capital de marque.

Brand management & Analysis

• Contribute to market analysis: category trends, competition, consumer insights
• Monitor brand performance (Nielsen, internal data, KPIs) and identify growth opportunities
• Deliver ad hoc business cases and recommendations to support decision-making

Media & Communication

• Support the execution of social media plans (Meta, influence) & the follow-up of the website
• Manage the insertion of promotional content in customer folders and retailer communication materials
• Coordinate with creative and communication agencies (briefing, follow-up, evaluation)

Activation, in-store & field execution (BTL)

• Contribute to sales support tools (POS materials, one-pagers, promo materials)
• Contribute to activation projects with internal teams and external partners
• Contribute to the development of customer presentations and promo books

Packaging & Artwork Management

• Manage and support packaging development and update projects through Keendoo.
• Coordinate artwork validation processes with agencies and internal stakeholders
• Ensure packaging updates are delivered according to planning and regulatory requirements

This role is for you if...

• You are operationally strong in bringing projects to a good end
• Administrative tasks don't scare you
• You are open to working with data to analyse the market (knowledge of Nielsen is a plus)
• You are autonomous and solution-oriented
• You're a creative person able to brief agencies and deliver projects (knowledge of Canva or Photoshop is a plus)
• You're a digital all-rounder
• You are currently studying for a Master's degree (MS/MSc/Bac+4/5)
• You are available from January (2027) for 6 months
• You have a strong level of English

Ref : 31417016