Marketing Lead Pharmacy Business
Il y a 1 jour
Brussel Hoofdstad, Belgique
Servier Group
Temps plein
65 000 € - 85 000 € Contrat
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Position Overview
Marketing Lead Pharmacy Business – Cardiovascular & Venous Diseases team at Servier BeLux.
Your mission
Lead the pharmacy and consumer marketing strategy of a flagship consumer healthcare brand (75%) and develop innovative pharmacy solutions for our prescription medicines portfolio (25%).
Pharmacy and consumer marketing strategy
- Develop and execute the pharmacy channel strategy while ensuring full compliance with pharmaceutical regulations, company policies and ethical standards.
- Create compelling sell‑out programs and in‑pharmacy activation campaigns.
- Develop omnichannel direct‑to‑consumer campaigns.
- Design and implement promotional tools and materials for the field force.
- Collaborate with sales teams to maximize execution excellence in pharmacies.
- Identify new growth opportunities through customer and market insights.
- Manage agencies, budgets and project timelines.
- Continuously monitor and optimise campaign performance.
Innovative pharmacy solutions
- Identify unmet needs and challenges encountered by pharmacists.
- Translate pharmacy insights into innovative and scalable solutions.
- Coordinate cross‑functional projects across multiple therapeutic areas.
- Develop services, tools and programs that create meaningful value for pharmacies.
- Collaborate closely with Medical Affairs, Sales, Market Access, Regulatory and Digital teams.
- Ensure excellence in the execution of pharmacy‑focused initiatives.
Qualifications
- A Master’s degree in Marketing, Business, Life Sciences, Pharmacy or a related field.
- Minimum 3 to 5 years of experience in pharmaceutical, OTC, consumer healthcare or pharmacy marketing.
- Proven experience in brand management and customer activation.
- Strong understanding of the pharmacy environment.
- Project management skills and the ability to coordinate multiple stakeholders.
- Excellent analytical and strategic thinking capabilities.
- Strong communication and influencing skills.
- An entrepreneurial, proactive and hands‑on mindset.
- Fluency in Dutch and/or French is essential; an advanced level of English is a highly valued asset.
Benefits
- Lead strategic marketing initiatives with tangible business impact.
- Work on both consumer healthcare and prescription medicine projects.
- Shape innovative pharmacy services and solutions.
- Collaborate with talented colleagues across multiple functions.
- Accelerate your career within an international pharmaceutical company committed to improving patients' lives.