Growth Lead: New-to-Bank Acquisition
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ING Belgium is seeking a Product Area Lead Customer Acquisition to own the New-to-Bank acquisition strategy and customer inflow within the Private Individuals segment. The role covers end-to-end acquisition, digital channels, performance marketing, referrals and website journeys to accelerate growth.
The holder will drive strategic leadership and transformation, manage budgets, and lead squads across acquisition, marketing, content and analytics, reporting to the Tribe Lead Growth and