Digital Marketing Intern – B2B Food Supplements
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Who we are
Fermedics is a Ghent-based scale-up making fermented botanical ingredients for food supplement brands. And we’re growing fast: in recent years we’ve roughly doubled every year. We’re riding two big waves at once, a booming supplements market and the fermentation trend. Small team, big ambitions, short communication lines.
Your mission
Help us build a real digital marketing strategy. The basics are already there: our website, LinkedIn, Semrush for SEO/GEO analysis, newsletters and Canva. Now we need someone to bring it all together, including a content plan for our newsletter, Instagram and LinkedIn communication.
What you’ll be doing
- SEO & GEO: dig into Semrush, spot the gaps and fix them, so both Google and LLM models like Claude & ChatGPT find us
- Sales funnel & Campaigns: map out our funnel and set up campaigns across channels and drive conversions
- Website: improve findability, structure and conversion
- Content: social posts, blog posts, mailings and website copy
- Instagram: yes, B2B. Our customers (supplement brands) are there, so we should be too. You’ll launch and grow our account
- Influencers: get relevant influencers on board to boost our reach and visibility
- Showcasing finished products: plan how we highlight products made with our ingredients across the website, LinkedIn and Instagram
- Visuals: create eye-catching marketing material