Internal Sales Strategy and Transformation Expert

Internal Sales Strategy and Transformation Expert

Full time | EmpHire | Belgium

Posted On 03-09-2026

Job Information

Job Opening ID ZR_657_JOB

FMCG/Foods/Beverage

City Ghent

Province Oost-Vlaanderen

Postal Code 9000

Job Description

Internal Sales Strategy & Transformation Expert

The role

We are looking for an Internal Sales Strategy & Transformation Expert to help shape the future of our commercial organisation in Belgium.

This is a high-impact role at the intersection of Sales Strategy, Commercial Excellence, Customer Operations, Data and Digital Transformation.

You will work with senior commercial stakeholders to identify opportunities to improve how our sales organisation operates — from planning and pricing to customer management, processes, tools and performance management.

Your role is not simply to manage existing processes. You will challenge the way things are done, identify opportunities for change and turn strategic ideas into practical solutions that work at scale.

You will operate across the organisation, connecting Sales with Finance, Marketing, Supply Chain, Customer Service, IT and other functions to ensure that commercial initiatives are translated into measurable business impact.

What you will do

Shape the sales transformation agenda

• Support the development and execution of the commercial transformation roadmap for the Belgian business.
  
• Identify opportunities to improve sales effectiveness, productivity and customer value creation.
  
• Analyse how sales teams operate today and identify opportunities to simplify, standardise, automate and improve ways of working.
  
• Turn business challenges into clearly defined transformation initiatives, with objectives, priorities, milestones and expected benefits.
  
• Build business cases and recommendations for new approaches, processes, tools and capabilities.
  
• Support senior leadership in translating strategic priorities into concrete commercial initiatives.
  
• Monitor progress and ensure transformation initiatives deliver the intended business outcomes.
  
• Review and improve key commercial processes across the sales organisation.
  
• Identify opportunities to improve planning, forecasting, pricing, customer segmentation, promotional effectiveness and sales performance.
  
• Develop and implement frameworks, standards and best practices that enable sales teams to work more effectively.
  
• Bring greater consistency and transparency to commercial decision-making.
  
• Establish practical KPIs and performance measures to track the effectiveness of sales initiatives.
  
• Use data and business insight to challenge assumptions and identify opportunities for improvement.
  
• Share successful approaches across teams and markets to accelerate organisational learning.
  

Lead cross-functional projects

• Lead strategic and operational projects involving multiple functions and stakeholders.
  
• Work closely with Sales, Finance, Marketing, Supply Chain, Customer Service, IT and Data teams.
  
• Facilitate workshops to understand business needs, define solutions and build stakeholder alignment.
  
• Translate complex business requirements into clear processes, systems and ways of working.
  
• Coordinate internal and external partners where specialist expertise is required.
  
• Ensure projects move from concept through implementation and adoption rather than stopping at recommendation stage.
  
• Improve the availability, quality and usability of commercial information.
  
• Work with data and technology teams to develop better reporting, dashboards and analytical tools.
  
• Identify opportunities to automate manual reporting and administrative activities.
  
• Create clear management information that helps commercial leaders make better decisions.
  
• Use data to identify trends, performance gaps, customer opportunities and areas requiring intervention.
  
• Promote a more fact-based and forward-looking approach to sales management.
  
• Contribute to the development and continuous improvement of pricing and commercial policies.
  
• Analyse pricing structures, customer profitability and commercial performance.
  
• Support the evaluation of commercial scenarios and their financial impact.
  
• Work with Finance and Sales to improve the quality and consistency of commercial decisions.
  
• Challenge existing practices and identify opportunities to create greater value while maintaining customer competitiveness.
  

Improve the customer operating model

• Identify opportunities to make interactions between the bus