Marketing Strategy Consultant
il y a 2 semaines
Who are we
Cassius Data Consult is a consulting firm specializing in strategic data utilization. We believe that data is the driving force behind successful marketing and business strategies. We support our clients with innovative solutions in data marketing, retail media, and digital transformation. With our deep expertise in data analysis, shopper data activation, data collaboration, and clean rooms, we enable businesses to enhance their performance and adopt more relevant and responsible marketing approaches.
Your Role
As a Data & Marketing Strategy Consultant, you will join a team of experts dedicated to creating value from data. You will work closely with our clients to identify their data and marketing challenges, optimize their data usage, and implement innovative and effective strategies.
Your Responsibilities
- Support clients in leveraging their data through data collaboration and customer insights.
- Design and implement data-driven strategies using best practices in data marketing, analytics, and AI.
- Conduct market analysis, data audits, and benchmarks to identify optimization and innovation opportunities.
- Organize and facilitate design thinking workshops to co-create tailored solutions.
- Assist clients in data management and exploitation processes, leveraging the expertise of our technical teams.
- Contribute to the definition and monitoring of new data use cases (performance measurement, insight generation, dashboards, etc.).
- Help develop our consulting offer by sharing best practices and expertise within Cassius Data Consult.
Your Profile
- Experience in a consulting firm or a data and marketing environment.
- Master's degree from a school/university with a specialization in communication, marketing, management, or business.
- Strong expertise in data activation, analysis, and data/marketing strategy.
- Ability to solve complex problems and provide actionable recommendations.
- Strong interpersonal skills to engage with both technical experts and decision-makers.
- Fluent English and ability to work in an international environment.
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