Communications Lead, European Public Policy
il y a 2 semaines
Introduction
At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, lets talk.
Your Role and Responsibilities
IBM seeks an experienced communications professional to work alongside our European Government and Regulatory Affairs (GRA) team in Brussels to drive policy thought leadership and advocacy communications for the company. This role requires partnership with European and global colleagues across the GRA and Communications functions to execute holistic communications campaigns around high-profile policy topics like AI, quantum computing, privacy, workforce skills and more.
This position is in-person in the IBM Brussels office with the local GRA team, and will require frequent remote interaction and partnership with communications colleagues in the U.S. and across Europe.
**Key Responsibilities Include**:
- Partner with IBM GRA team members in Brussels and across Europe to develop, deploy and measure impact of advocacy communications campaigns built around specific IBM policy priorities, issues and/or technologies.
- Provide ongoing strategic counsel to shape and support long-term IBM advocacy efforts at the EU and member state levels.
- Support C-suite executives in media and public engagements on pressing EU tech policy issues.
- Increase depth and frequency of proactive engagement with key policy media based in Brussels, and work with communications colleagues across Europe to expand engagement with tier-1 national media focused on relevant policy matters.
- Regularly develop and deploy a range of engaging, policy-focused IBM content including but not limited to blog posts, op-eds, speeches, presentations, social media assets and policy statements.
- Create and manage events, up to and including messaging, media and amplification support for high-level executives.
- Manage reactive communications strategies around sensitive issues rooted in public policy, working closely with IBM corporate communications.
- Develop new mechanisms for engaging policy audiences, think tanks and industry associations in major IBM milestones and thought leadership initiatives.
- Expand and curate relationships with non-media policy influencers.
- Expand use of data-centric conversation tracking tools to better guide, measure and refine IBM policy communications program.
Required Technical and Professional Expertise
- 8-10 years of communications/public relations/public affairs experience.
- 8-10 years of media relations & social/digital communications experience.
- Exceptional written and verbal communication skills.
- Excellent command of written and spoken English, other languages a definite plus
- Demonstrable passion for leveraging diverse communications channels and mediums to tell impactful stories.
- Proven ability to develop and lead successful multi-faceted communications programs.
- Strong history of successfully engaging policy-focused media in Brussels or other European capitals.
- Working familiarity with EU institutions and processes.
Preferred Technical and Professional Expertise
- 5-7 years of issues/reputation management experience.
- Must be a self-motivated team player with an ability to develop strong professional relationships that are critical to long-term programmatic success.
- Proven ability to drive progress independently while collaborating seamlessly with various internal and external stakeholders.
- Prior experience managing external agency support teams and budgets.
- Some public policy/political experience helpful but not required.
About Business UnitIBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world's most complex problems, help our clients achieve success and build collaborative work environments for IBMers.
Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.
Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with
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