Expert Loyalty
il y a 2 semaines
Beager recherche pour l’un de ses clients, acteur majeur du transport, un Expert Loyalty & Project Lead H/F en freelance:
Contexte : L’objectif de notre client est de mener à bien une fusion entre deux entités. Le contexte est donc international avec un environnement très challengeant.
Votre rôle : Au sein de la direction Marketing & Commercial, le département Customer Marketing a pour mission d’être le garant de la relation client au travers de la fidélisation, de la communication ciblée et de l’analyse de la data.
Vos missions:
- Les missions en run:
Soutien de la CRM et Loyalty manager dans l’encadrement du programme de Fidélité et du plan CRM
Suivi du décommissionnement des prestataires du programme Loyalty et du CRM
- La partie projet:
Assister le CRM & Loyalty Manager dans la gestion de 3 projets au quotidien : refonte du programme de fidélité, évolution des outils et stratégies CRM, implémentation de services ancillaires dans les nouveaux systèmes,
Préparer et anticiper la sortie des projets : aide à la rédaction des cahiers de tests, jeux de données
Profil:
- Avoir au minimum 5 ans d’expériences sur des misions similaires
- Être rigoureux.se et organisé.e
- Être orienté client
- Aimer travailler en mode couteau-suisse avec des missions diverses et variées dans un environnement multi-culturel
- Capacité à travailler de manière collaborative avec des services très différents : communication, IT, services à bord, digital, business analysts,
- Parler français et anglais
- Maîtriser excel et PPT
- Avoir de très bonnes capacités d’analyse
- La connaissance d’Adobe campaign et Sales Force Marketing Cloud est un plus
Disponibilité : Immédiate
Type de contrat : Freelance
Durée de la mission : 9 mois
Localisation : Paris/ Bruxelles
Télétravail : 3 jours par semaine
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