Marcom Specialist

**Company**
Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect people, products and places. Brady's products help customers increase safety, security, productivity and performance and include high-performance labels, signs, safety devices, printing systems and software. Founded in 1914, the Company has a diverse customer base in electronics, telecommunications, manufacturing, electrical, construction, medical, aerospace and a variety of other industries. Brady is headquartered in Milwaukee, Wisconsin employing approximately 5,700 people in its worldwide businesses.

**Job description**
- Develop promotion concept and strategy, writes copy for marketing materials, plans project timeline, sales letters and other related informative, marketing and promotional material.
- Managing and executing promotional E-mailing, re-targeting & retention campaigns via our marketing platform automation.
- Develop, coordinate, execute and maintain a social media plan including, but not limited to, Facebook & LinkedIn. Set up and optimise company pages within each platform to increase the visibility of company’s social content
- Support the production of marketing materials, promotional and communications materials to ensure they align with business objectives and brand standards (catalogue, flyers, samples, tech sheets, etc.)
- Assigns projects to the graphic designer or Marketing Team to design needed materials, ensures timely production, provides art direction, and edits texts. Coordinates printing/production, assembly, distribution, and internal communication.
- Support the organization of special events (Tradeshow, Customer Events, meetings, etc.)
- Analyze data and use your findings to improve your strategies. Prepare and distribute monthly campaign results report

**Profile**
- Minimum 2 years of experience on a similar role.
- Excellent writing skills in English & French (other languages are a +)
- Both B2B and B2C e-commerce experience
- Bachelor’s degree or university degree in communications, marketing, or a related field
- Outstanding verbal and written communication skills
- Hands-on experience of a Marketing automation tool.
- Experience with marketing campaigns on social media
- Excellent ability to analyse data and propose commercial initiatives
- Experience with design software, including Illustrator, InDesign, Photoshop, Dreamweaver
- Knowledge of CSS & HTML

**We offer**
Brady is an inspiring place to work at. You will be part of a team of professionals, all driven by a desire to innovate and to always improve. Brady offers a challenging environment encouraging out of the box thinking. Next to that we offer:

- Competitive Salary
- Bonus Scheme
- Meal vouchers
- Life Assurance
- Health Insurance
- Training and development opportunities
- Flexible working hours
- 26 days annual leave (based on fulltime employment)

**Contact**

Sofie Deforche