Ai Lead

AI is revolutionising the world, opening up important creative and business opportunities. We’re currently looking for an AI lead to guide our agencies and our clients through this new landscape. Are you the multi-talented visionary who knows how AI can add value to our creativity, media, data and technology?

**What our AI lead does**:
**You immerse our agencies and clients in your vision**.
You have a clear vision on the role of AI, both technologically and ethically - not only for brands and agencies, but for society at large. You talk to our agencies and clients about it; you accelerate our clients’ innovation processes and enhance their marketing efforts through (Generative) AI. Combining AI, creativity, and design thinking, we can serve our clients even better.

**You integrate AI into our agencies**.

You know your AI tools, and you work closely with our agencies to make the technology a part of their day-to-day reality and to support their specific expertise: employer branding (Fantastic), live experiences (meetmarcel), integrated communications (mortierbrigade), content and performance (Onlyhumans), branding (Today) and digital solutions (Who Owns The Zebra).
- You collaborate with our (creative) profiles to fully understand their needs.
- You create roadmaps for our AI transformation journey, clarifying how AI can be integrated into our way of working and which partnerships are needed.
- You monitor the implementation of AI solutions, keeping an eye on the deadlines, usage and costs, as well as on the ethical and legal aspects involved.

Thus, you help boost effectiveness and improve the quality of our work - from insight mining to designing, and from content personalisation to coding.

**Who you are**:

- Our AI lead doesn’t have to be a coder, but s/he should be tech savvy enough to understand the building blocks of AI.
- You have a proven track record in marketing and innovation with 2 to 5 years of hands-on experience.
- You know your way around Generative AI and can leverage it for marketing and innovation purposes.
- You’re curious and innovative; a go-getter with an itch to learn new things.
- You have an entrepreneurial mindset and can work independently.
- You have experience in facilitating innovation workshops to stimulate creative thinking and knowledge-sharing.
- You’re skilled at project management, allocating tasks and ensuring projects are delivered on time.

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**Who we are**:
The marketing and tech landscape changes at breakneck speed, making it impossible for brands to do well at everything. That’s where we come in. We’re a family of expert agencies on a mission. 62MILES combines the service of an integrated agency with the expertise of all the different specialist agencies clients would otherwise need (and need to keep aligned). We don’t just excel at our work; we excel at working together. Through excellence in marketing and tech, we create outstanding branded experiences, stories and products.

Ready to take on a leading role in our group, shaping the future of AI-powered creativity?