Webmaster Shopify

**About us**

Founded anno. 2017, Suspicious Antwerp has solidified itself as a pioneer in designing, marketing and distributing unisex apparel. 'There’s no box to think outside of’, a mindset that we not only pursue but that our target audience also embraces. It's no surprise that Gen Z is our most devoted fan base. Whether it’s about marketing campaigns abroad or never-seen-before stunts closer to home, we strive for a marketing approach that keeps on surprising those who are passionate about excitement, travel & adventures.

**About the job**

As the Webmaster Shopify, you will play a crucial role in shaping and executing our online strategy. Your primary focus will be on managing and enhancing our website, overseeing web development initiatives, implementing integrations, and efficiently managing the back-office operations through Shopify. Your technical affinity and creative flair will contribute to delivering an exceptional online shopping experience for our customers. Doing this, you will work closely with your colleagues in the operations team, especially with our developer and paid social specialist.

**General responsibilities**
- ** Store Management**: Oversee the day-to-day operations of our Shopify back-office, including product uploads, inventory management, pricing updates, and order fulfillment.
- **Web Development**: Collaborate with developers and designers to implement innovative website features, enhancements, and design improvements that align with our brand identity and business objectives.
- **User Experience (UX)**: Continuously analyze user behavior and feedback to optimize site navigation, layout, and content, ensuring an intuitive and engaging shopping experience.
- **Paid Social**: Follow up on the paid media advertisement campaigns set up by our paid social specialist. Understand the metrics & KPI’s and follow up on the conclusions and next steps to be taken.
- **Conversion Rate Optimization (CRO)**: Implement CRO strategies to increase conversion rates, reduce cart abandonment, and optimize the sales funnel.
- **Mobile Optimization**: Ensure the website is fully responsive and optimized for mobile devices to cater to the growing mobile customer base.

**Profile**
- Bachelor's degree in Digital Marketing or related field
- Minimum 2-3 years of experience in e-commerce management, web development, and Shopify back-office operations.
- You are based in Belgium or willing to relocate

**Skills**
- Proficient knowledge of Shopify
- Proficient knowledge of Microsoft Excel.
- Detail-oriented mindset with a commitment to delivering high-quality work.
- Creative thinker with a keen eye for design and aesthetics.
- Confidence in traffic analysis, reporting tools and analysis
- Fluent in English

**Nice to haves**
- Understanding of UX, web design, customer flow and web analysis.
- Understanding of web development languages (HTML, CSS, JavaScript) and experience with e-commerce platforms.
- Understanding and experience in, UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics