Digital Marketeer
il y a 3 jours
The mobility of the future. That’s what we at D’Ieteren are working on since the last 2 centuries. And that’s what we will continue to do. That’s why we make the leap to bicycles today. Simply because we believe that the bike is an essential part of tomorrow’s multi-modal mobility.
We have a clear vision: create more happy cyclists. We want to make cycling accessible for everyone and want to take care of our cyclists, by offering them peace of mind. That’s why we chose the name Lucien, a first name that evokes personality, professionalism and accessibility
Lucien is above all the attitude of putting the cyclist at the center. Our passionate team puts every day its expertise at your disposal to understand your needs and desires and provide you with what you truly need. With our qualitative offering of products and services, such as financing, assistance and maintenance, we ensure you can enjoy your bike with peace of mind.
We want to be close to our customers, already today in Brussels and Antwerp.
Lucien, that’s a story from cyclists, for cyclists.
**Would you like to**:
- Help create more happy cyclists?
- Find a challenge as part of the company’s newly established technology team, developing a new omnichannel retail business, from scratch?
- Take ownership of Lucien’s ecommerce website?
- Go the extra mile to make our new project a success?
- Be part of a story where you will join a small team, expected to grow to a 200+ FTE group in a few years?
**Then this could be the job for you**:
At Lucien, we are looking for a digital marketeer to join our technology team.
We would like to hire someone who knows how to attract the right audience to our ecommerce site in the most efficient and effective way and act as the connection between IT and marketing teams so we can accomplish our goal: Create more happy cyclists.
**In the first week you will**
- Get to know Lucien the team, our way of working and probably which bike(s) we like to ride.
**In the first month you will**
- Get to know Lucien’s ecommerce website and its roadmap
- Get to know Lucien’s marketing strategy and plan, marketing materials and tone of voice
- Get to know our product range
- Research the existing numbers and reports
- Explore the existing and absent digital marketing channels
- Connect with external agencies
**In the first year you will (help)**
- Create a digital marketing strategy and plan
- Monitor and report on digital marketing KPIs
- Improve conversion rate on our ecommerce website based on analytical data and reports and in close collaboration with the technology team
- And since we’re still a small team: Help everywhere you can
**Minimum requirements**:
- Demonstrated ability executing effective marketing campaigns
- Strong understanding of Social Media platform features, products, and trends, both organic and paid media
- Strong strategic ability, analytical skills, and a healthy strive for action
- Experienced in working with content management systems and/or product information management systems
- Hands-on experience with Google Ads and Facebook/Meta business suite
- Experience with cocreation in a setup with agencies and/or other suppliers
- Full professional level in French or Dutch + comfortable in speaking English.
- Being able to take true ownership of certain responsibilities in an open and free professional environment
- Willingness to always keep learning and the desire to keep on developing as a person
**Salary**: €326.00 - €534.00 per day
**Benefits**:
- Additional leave
- Bicycle plan
- Commuter assistance
- Company computer
- Company phone
- Eco vouchers
- Food allowance
- Hospitalization insurance
- Work from home
Schedule:
- Monday to Friday
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