Marcom Executive

Functieomschrijving
- Drive contents for a wide range of communications campaigns
- Ensure the TECH brand’s visual & verbal tone of voice are maintained
- Coordinate with and manage external graphic designer and media partner
- Coordinate marketing activities with the Sales and Marketing function
- Maintain digital dashboard of several different accounts
- Coordinate and manage the creation of content (e.g. website, e-store, LinkedIn, Facebook,blogs, press releases)
- Liaise with corporate marketing and local sales teams to ensure brand consistency
and drive sales
- Monitor ROI and KPIs for marketing campaigns
- Create and implement annual marketing campaign calendar
- Create consistent brand value at various trade shows
- Revise and maintain offline and online communications
- Build and manage customer loyalty program

Profiel
- Experience with visual communication principles
- Must have excellent written and verbal communication skills
- Must have excellent interpersonal skills with the ability to work efficiently and
effectively within a collaborative, cross-functional environment
- Has exceptional attention to details
- Ability to create, analyse, and comprehend marketplace data and sales analytics for using marketing messaging, positioning, promotion, and pricing
- Experience in merchandising, online marketing, and/or e-commerce preferred
- Familiarity with web design and content management systems

Education and/or Experience

A bachelor's degree in Marketing, or equivalent education and experience. Excellent English knowledge. Experience with visual communication principles, branding and marketing is a plus.

Digital and computer skills

To perform this job successfully, an individual should have competence with social media and with Microsoft Office, including Excel, Word and PowerPoint.

Certificates, Licenses, Registrations

Ability to secure a valid passport to travel across EU sites when requested.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this Job, the employee is regularly required to talk or hear. The employee is frequently required to stand; walk; sit; use hands to finger, handle, or feel and reach with hands and arms. The employee must occasionally lift and/or move up to 70 pounds.

Additional Information

Ability to travel by ground or air transportation.

Jobgerelateerde competenties
- Een klanten
- of prospectenbestand uitwerken
- Creatieve concepten concretiseren voor de uitwerking van nieuwe producten, nieuwe diensten of nieuwe merken
- Het product, de dienst of het merk analyseren
De positionering op de markt bepalen
- Het concept en de boodschap van een mediacampagne bepalen
- Culturele informatie, vakinformatie en reglementen opvolgen en bijwerken
- Tests, enquêtes en observaties verzamelen over een product, een dienst, een merk, gebruiken of gedragingen
- De gedragingen, gebruiken en de sociale, professionele en culturele omgeving van consumenten of klanten analyseren
- Een overzicht van trends of projectvoorstellen opstellen op basis van analyses en studies
- Bestekken opstellen met een omschrijving van de doelgroep en de boodschap voor de ontwerpers en de marketing
- Evoluties van de markt, trends, gebruiken, gedragingen van consumenten en klanten of het ontstaan van nieuwe markten opsporen en evalueren

Aanbod
- Contract duration: limited, 1 year

Plaats tewerkstelling

2300 TURNHOUT