Country Brand Lead Vaccines

il y a 3 semaines


Elsene, Belgique Pfizer Temps plein

Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: Courage, Joy, Equity and Excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
- At Pfizer we know that great things happen anywhere people come together with one shared goal._

Pfizer is the world's premier biopharmaceutical company taking new approaches to better health. We discover, develop, manufacture, and deliver quality, safe and effective prescription medicines to treat and help prevent disease for people. We also partner with healthcare providers, governments, and local communities around the world to expand access to our medicines and to provide better quality health care and health system support. At Pfizer, colleagues in more than 90 countries work every day to help people stay happier and healthier longer and to reduce the human and economic burden of disease worldwide.

As we continue to create breakthroughs that change patients’ lives, we are looking for a new talent to fill the position of Country Brand Lead Vaccines, in the Primary Care unit, Pfizer Belgium in Brussels.

The role in summary

Lead and coordinate the cross functional team to increase the level of protection against preventable diseases in Belgium and Luxemburg. Be accountable to drive, co-develop and co-implement the best-in-class omnichannel strategy, consisting of creative digital and non-digital marketing strategies and tactics in close collaboration with the local and global cross-functional (XF) team members.

The position

He/she will
- Responsible for the development of the local strategic and tactical omnichannel plans based on customer/patient/consumers insights in alignment with XF- team members
- You will lead different Pfizer cross functional teams to ensure diverse expert input from colleagues and to drive team execution
- Think on new creative and innovative ways of interacting with our customers/patients/consumers while keeping patient centricity at the core of all activities.
- Take ownership and drive projects from conceptualization to implementation.
- Active monitoring of developments in the healthcare environment, trends, competitor activities, customer
- and patient-insights
- Accountable for managing forecasts, revenues, and expenses
- Drive access strategy and support the XF access team to achieve the desired access, pricing and reimbursement
- Partner with different external stakeholders that are willing to join forces in prevention and vaccination.
- Ensure high standards of Compliance to norms, policies, and procedures

Your skills
- 8-10 years of experience in marketing and customer engagement
- Able to understand strategic business needs and customer insights and translate them into clearly defined digital and/or non-digital marketing campaigns
- Ability to analyze data, interpret and communicate clear, actionable recommendations
- Challenges status quo to drive innovation
- Experience interacting with external customers & stakeholders and acting upon customer insights
- Strong communication and influencing skills
- Fluency in Business English (C1) as well as Dutch (C2) or French (C2), with a mínimal requirement to understand and communicate in both languages

LI-PFE
- Pfizer discovers, develops, manufactures and distributes medicines and vaccines. Pfizer wants to contribute to better health and wellness for everyone, at every stage of life. Pfizer works with the government and other health partners to provide quality and accessible healthcare. The patient is central to this story._
- Pfizer has four offices in Belgium with which it supports its Belgian and international activities: 1) Anderlecht, where the Pfizer Clinical Research Unit is located. This is a fully equipped phase 1 research center. With that of New Haven (US), it is one of two Phase 1 Pfizer research centers in the world, 2)_
- _
- Elsene_
- , the Belgian headquarters, 3)_
- _
- Puurs_
- , Pfizer's production and packaging site, and 4) Zaventem, the international Pfizer's Logistics Center._
- More information can be found at_
- _- ,_
- _- _
- and on Facebook and Twitter._

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