Senior Brand Manager- Belgium
il y a 7 jours
**What You**’ll** **Do for Us**
- Write short and/or long-term business/brand plans, identifying business objectives, strategies, key initiatives and performance measurements by using insights collected from situation assessment, marketplace information, etc. to deliver brand growth targets.
- Develop marketing plans which support strategic initiatives to deliver annual business plan.
- Develop and communicate written briefs for use by agencies (e.g., creative, advertising, packaging, product development, media, consumer promotions, merchandising, etc.) and direct their work activities to generate concepts for effective execution of marketing programs and objectives.
- Assess consumer opportunities that are currently untapped by leveraging consumer research and in market performance to identify new volume and profit growth areas (e.g., new beverage sub-categories, new packaging opportunities, new merchandise categories, new channels of distributions, etc.).
- Assist in developing portfolio strategies across brands/categories.
- Provide on-going business analysis to identify and prioritize brand-building opportunities by utilizing data-driven insights (e.g., Nielsen, internal cross-functional reports, consumer research reports, competitive analysis, etc.).
- Develop annual brand business reviews, as well as growth platforms and brand roles.
- Recommend brand budgets and investment allocation.
- Build a clearly defined positioning for new offerings, new categories entrants / brands.
- Lead alignment on the brand initiatives with key functions (Technical, Finance, PAC, Franchise) and bottler marketing, sales and technical teams.
- Project development in conjunction with functions, such as Operating Unit management, Market Managers and bottling system partners.
- Presentations of business results for marketing manager, regional manager and divisions.
- Recommendation and analysis of trends and key initiatives to the management team and bottlers that will drive brand growth.
**Qualification**s** **& Requirements**
- Bachelor’s degree in Marketing, Communications or Business
- Experience with Nielsen or IRI, Bases and other quantitative research tools and a passion for understanding consumer behaviour.
- Knowledge of procedures and media used to drive increased volume and brand equity.
- Ability to manage and inspire agency performance.
- Making consumers and their needs the primary focus of the business; developing, evaluating and selecting consumer-based actions that maximize long-term profitability and volume.
- Knowledge of the creative brief development process.
- Ability to evaluate creative concepts and executions based on creativity, strategic alignment and consumer impact.
- Ability to utilize syndicated, custom, and secondary research to identify opportunities to develop brand plans and marketing tactics.
**What We Can Do** **For** **You**
- ** Exposure to World Class Leaders**:Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.
- ** Brand Reputation**:We lead the beverage industry, with a portfolio featuring over 200+ brands worldwide.
- ** Challenging Work**:Our unique system offers constant opportunities to develop world-class skills and the opportunities to grow and develop global brands.
**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
-
Senior brand manager
il y a 1 semaine
Bruxelles, Région de Bruxelles, Belgique Novellas Healthcare Temps pleinExciting career opportunity in biopharmaceuticalsWe are seeking a Senior Brand Manager to contribute to their mission of developing cutting-edge therapies. Join an innovative team at one of our clients - a leading biopharmaceutical company - dedicated to advancing healthcare solutions.Vacancy informationReporting to the Business Unit Director Benelux, the...
-
Assistant Brand Manager
il y a 1 semaine
Bruxelles, Région de Bruxelles, Belgique TN Belgium Temps pleinSocial network you want to login/join with:Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €8,824 million in FY21.Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard holds one...
-
Senior Brand Manager
il y a 2 semaines
Bruxelles, Région de Bruxelles, Belgique Bambix Temps pleinAt Bambix we are focussed on bringing the best nature has to offer to young babies and children in Europe. We offer a range of delicious growing up milks, snacks and food products tailored to the nutritional needs of little ones to support their daily journey of discovery. Join the Bambix bear and his ambitious team of dedicated people in their quest to...
-
Senior Marketing Manager Belgium
il y a 3 semaines
Bruxelles, Région de Bruxelles, Belgique Quintet Private Bank SA Temps pleinPuilaetco - Quintet Private Bank is a leading private bank in the wealth management sector; we are committed to our clients and their families, and pride ourselves on our personalised service based on a deep understanding of what clients want to achieve. We are a bank headquartered in Luxembourg, with branches in Belgium, Denmark, Germany, Netherlands and a...
-
Senior Brand
il y a 7 jours
Bruxelles Anderlecht, Belgique Hudson Benelux Temps plein**Coca-Cola Europacific Partners (CCEP)** is een toonaangevend bedrijf in fast moving consumer goods en ’s werelds grootste onafhankelijke Coca-Cola bottelaar. Met een toegewijd team van 33.200 mensen, die klanten bedienen in 29 landen, maken, verkopen en distribueren zij ’s werelds meeste geliefde drankmerken aan meer dan 600 miljoen mensen. Coca-Cola...
-
Brand Manager Longines Belux
il y a 7 jours
Anderlecht, Belgique Swatch Group Temps plein**The company** The Swatch Group Ltd is an international group active in the manufacture and sale of finished watches, jewelry, watch movements and components. Swatch Group supplies nearly all components required for the watches sold by its 17 brands as Breguet, Harry Winston, Blancpain, Glashütte Original, Jaquet Droz, Léon Hatot, Omega, Longines, Rado,...
-
Brand Manager
il y a 2 semaines
Bruxelles, Région de Bruxelles, Belgique Batenborch International Temps pleinBrand Manager – Food Category (Belgium Market) Join One of the Leading Brands in the Food Industry Who wouldn't love working for such a brand? From kids to grown-ups, we've all been shoppers or consumers of their extensive product portfolio at one point. This is your chance to work with an international and steady group, present in countries like The...
-
Brand Manager
il y a 3 semaines
Bruxelles, Région de Bruxelles, Belgique TN Belgium Temps pleinSocial network you want to login/join with:(Jr) Brand Manager - FMCG - Non Food sector, BrusselsClient:Location:Job Category:Other-EU work permit required:YesJob Reference:d9e5581db5afJob Views:4Posted:14.02.2025Expiry Date:31.03.2025Job Description:The Brand Manager - FMCG - Non Food Sector will have the following responsibilities:Monitor sell-in and...
-
Retail Brand Manager
il y a 1 semaine
Bruxelles, Région de Bruxelles, Belgique TN Belgium Temps pleinSocial network you want to login/join with:Retail Brand Manager - La Roche-PosayClient:Location:Job Category:OtherEU work permit required:YesJob Reference:eff26961848cJob Views:3Posted:06.03.2025Expiry Date:20.04.2025Job Description:Retail Brand Manager La Roche-PosayL'Oréal has been a world leader in the cosmetics business for more than years and has grown...
-
Brand Manager
il y a 1 semaine
Bruxelles, Région de Bruxelles, Belgique recurv Temps pleinAs Brand Manager, you'll have full ownership of the brand strategy, shaping its future in both local and international markets. You'll be driving the brand's growth and ensuring its identity shines bright. Crafting the Brand Vision: You'll develop the strategy and roadmap for the brand, ensuring it's implemented seamlessly across markets. Innovate,...
-
Brand Manager
il y a 2 semaines
Bruxelles, Région de Bruxelles, Belgique TN Belgium Temps plein(Jr) Brand Manager - FMCG - Non Food sectorClient:Location:Job Category:OtherEU work permit required:YesJob Reference:d9e5581db5afJob Views:4Posted:03.03.2025Expiry Date:17.04.2025Job Description:The Brand Manager - FMCG - Non Food Sector will have the following responsibilities:Monitor sell-in and sell-out data for the brands and market trends.Track new...
-
Healthcare manager, brand manager
il y a 2 semaines
Bruxelles, Région de Bruxelles, Belgique recurv Temps pleinAs Brand Manager, you'll have full ownership of the brand strategy, shaping its future in both local and international markets. Crafting the Brand Vision: You'll develop the strategy and roadmap for the brand, ensuring it's implemented seamlessly across markets. Campaign & Omnichannel Magic: Oversee and evaluate marketing campaigns, constantly optimizing...
-
Senior Brand
il y a 2 semaines
Bruxelles, Région de Bruxelles, Belgique CareerWallet Temps pleinBe part of our beating heart Brussels Airport wil bekend staan als een van de beste luchthavens ter wereld, een volledig verbonden economische hub voor mensen en bedrijven, het kloppende hart van Europa, waar klanten, innovatie en duurzaamheid centraal staan. Wil jij de luchthaven van vandaag en morgen helpen vormgeven? Stop met dromen en kom ons team...
-
Senior Brand
il y a 4 semaines
Bruxelles, Belgique Brussels Airport Company Temps pleinBe part of our beating heart Brussels Airport wil bekend staan als een van de beste luchthavens ter wereld, een volledig verbonden economische hub voor mensen en bedrijven, het kloppende hart van Europa, waar klanten, innovatie en duurzaamheid centraal staan. Wil jij de luchthaven van vandaag en morgen helpen vormgeven? Stop met dromen en kom ons team...
-
Senior Brand Manager
il y a 4 semaines
Bruxelles, Belgique Brussels Airport Company Temps pleinBe part of our beating heart Brussels Airport wil bekend staan als een van de beste luchthavens ter wereld, een volledig verbonden economische hub voor mensen en bedrijven, het kloppende hart van Europa, waar klanten, innovatie en duurzaamheid centraal staan. Wil jij de luchthaven van vandaag en morgen helpen vormgeven? Stop met dromen en kom ons team...
-
Junior Partnerships Manager Belgium
il y a 2 semaines
Bruxelles, Région de Bruxelles, Belgique TN Belgium Temps pleinSocial network you want to login/join with:Junior Partnerships Manager Belgium (m/w/d)Client:AccountableLocation:BelgiumJob Category:OtherEU work permit required:YesJob Reference:7370b41fe9adJob Views:12Posted:03.03.2025Expiry Date:17.04.2025Job Description:Hey, we are AccountableWith our intelligent app, self-employed individuals and freelancers can manage...
-
Brand Manager
il y a 3 jours
Anderlecht, Belgique Confiserie Leonidas S.A. Temps pleinLeonidas est connu aujourd'hui comme l'un des principaux chocolatiers au monde. Avec plus de 100 ans de savoir-faire à notre actif, nous offrons plus de 80 variétés de chocolats belges et pralines dans plus de 1300 points de vente dans le monde. Notre succès est né de la combinaison de nos valeurs et du professionnalisme de nos employés. Nos employés...
-
Digital Operations Manager
il y a 3 semaines
Anderlecht, Belgique TN Belgium Temps pleinSocial network you want to login/join with:Digital Operations Manager (Next Best Actions) Belgium, AnderlechtClient:UCBLocation:BelgiumJob Category:OtherEU work permit required:YesJob Reference:3a34c01072d4Job Views:23Posted:23.01.2025Expiry Date:09.03.2025Job Description:Make your mark for patientsWe are looking for a Digital Operations Manager (next best...
-
Healthcare manager, brand manager
il y a 2 semaines
Bruxelles, Région de Bruxelles, Belgique Batenborch International Temps pleinBrand Manager – Food Category (Belgium Market) Join One of the Leading Brands in the Food Industry From kids to grown-ups, we've all been shoppers or consumers of their extensive product portfolio at one point. This is your chance to work with an international and steady group, present in countries like The Netherlands, Germany, Austria, and many more....
-
Brand Manager
il y a 2 semaines
Bruxelles, Région de Bruxelles, Belgique Batenborch International Temps pleinWho wouldn't love working for such a brand ? From kids to grown - ups, we've all been shoppers or consumers of their large portfolio of products at one point. Moreover, we're speaking of an international and steady group with activities in The Netherlands, Germany, Austria and so many more. Let's not even talk about innovation, a key foundation to this...
