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Job Description
At JACOBS DOUWE EGBERTS, we see the value in the incredible things that can happen over a cup of coffee. We are driven by the belief that everyone deserves to enjoy the coffee they love.
**CATEGORY MARKETING SPECIALIST**
We are seeking a Category Marketing Specialist for our JDE Professional business-to-business organisation. In this role, you will be jointly responsible for the development and implementation of our B2B marketing strategy for our ranges of coffee, tea and related products, such as milk and sugar.
**Duties**
- You will participate in the development and implementation of our product marketing strategy, based on growth trends, market development, and consumer, client and competitor analyses, in line with global marketing directives. In this sense, you will define our local portfolio of machines, products and accessories. You will recommend the necessary SKUs, prices and channels to reach the targets set. You will make proactive recommendations to implement actions with a view to achieving results.
- You will ensure the strengthening of our coffee and tea brands on the professional market and introduce new products, machines and innovations.
- You will ensure that continuous improvements are made to the ranges of coffee, tea and related products (e.g. sugar, milk and biscuits, etc.). You coordinate portfolio changes with our Central team and are responsible for the local communication & administration.
- You will work in close collaboration with the Segment Marketing, Sales, Finance and Supply teams, as well as external parties to implement your strategies and reach pre-defined annual targets.
- Ensuring optimal customer experience will be at the heart of everything you do.
- You will contribute to the implementation of sustainability activations & communication at local level.
- In addition to you, your team will consist of 5 marketeers: one Segment Specialist, two Digital Specialists, one Marketing Specialist and one Coffee Expert. You all report to the JDE Professional Marketing Manager.
**Skills and Qualifications**
- You have at least a Bachelor's Degree in marketing, or at least two years' relevant professional experience.
- You have a passion for B2B marketing and be client-, consumer
- and market-oriented.
- You have a highly analytical mind with a deep sense of curiosity.
- Your are highly organised, and able to manage many different topics.
- You are able to adapt to a variety of business situations and accuracy will be one of your strengths: you will be ready to roll up your sleeves and adopt a hands-on approach and you will be able to work quickly under pressure.
- You are results-driven.
- You are able to manage internal processes, and combine the central marketing decisions with the local market needs.
- You are a team player, but also able to work independently.
- You have strong communication skills and be able to utilise persuasive skills towards both internal and external stakeholders.
- You have a very good knowledge of Dutch, French and English.
- You recognise our company values in yourself: simplicity, entrepreneurship, responsibility, discipline and solidarity.
**Why work for JACOBS DOUWE EGBERTS?**
We are proud to have a team of passionate and committed employees who are constantly moving forward and striving for excellence in everything they do. Our objective is simple yet ambitious: a coffee for every cup.
Working with us means having an impact within a dynamic and ambitious environment. We work as a team, we celebrate our successes together and we support each other. Against a backdrop of profound innovation, we work alongside colleagues who share our same values. Everyone is committed to creating a better world. What you do here will get noticed.
