Category and Customer Strategy Manager

Want to see your vision have an impact? As a Category and Customer Strategy Manager with Reckitt, you’ll have the freedom to own the strategy and see the results in stores around the world.**Main Responsibilities**:

- Develop and execute effective 4P strategy by customer/channel mix to maximize profitability - in collaboration with the Brand Trade Marketing team.
- Implement category strategies and vision across customers: lead and support the implementation of promotional strategy, assortment & shelving optimization, and NPD launch across customers, in line with brand priorities
- Partner with KAMs to recommend in-store actions aimed at strengthening Reckitt's position within categories. Perform ongoing ROI analysis across a broad range of activities to guide effective commercial outcomes and support trade spend optimization objectives.
- Build a trustful and ongoing relationship with customers, sharing market/category/consumer trends. Establish Reckitt as a customer partner and category expert.
- Monitor categories and customer performance through monthly analysis releases on sell-in/sell-out data, and share business improvement opportunities in monthly business review meetings.
- Build 4Ps gap analysis and work with Sales and Marketing to develop/agree on clear, specific plans for corrective actions.
- Create short and long-term category strategies based on a thorough understanding of market conditions and consumer habits/trends.
- Champion product innovation by seamless market entry. Includes developing a compelling trade story, supportive materials, and tracking/analyzing 4Ps whenever implemented.
- Whitecoat acting; contributing to the customer and category growth, based on analyzing, and defining the right assortment, shelf presence, and promo strategy.
- You will own and drive the 4P strategy for RB brands with a true opportunity to create and drive change.
- You need to identify opportunities and risks, to deliver the optimum plans against these, and to drive the business toward rapid and decisive action plans to win.
- Being known for making positive changes to Category performance, through innovation-led thinking with a clear roadmap & timelines to achieve 4P excellence.

**You’ll succeed because**

you’re highly analytical, comfortable forecasting and working with a wide range of data to make fact-based decisions. With a background in sales or marketing, you’re able to translate plans into customer marketing actions. Like us, you’re results-orientated and entrepreneurial. You can develop strategies based on real world insight. And your communication skills mean others will share your vision.

**You’ll love it because**

you’ll get to make an impact like never before. You’ll be responsible for your own projects - we can’t wait to listen to your ideas. The products you help us get out there will make people’s lives better. Our iconic brands will provide an incredible platform for you. And our dynamic, ownership-driven culture will help bring the very best out of you, every day.

**Equality**:
At Reckitt, we recognise that in real life, great people don’t always ‘tick all the boxes’. That’s why we hire for potential as well as experience. Even if you don’t meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. Come and join a team whose purpose is to protect, heal and nurture in the relentless pursuit of a cleaner and healthier world.

All qualified applicants to Reckitt will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.