E-commerce Campaign

**Goodyear. More Driven.**

**The Opportunity**:
We are looking for** E-commerce Campaign & Content Senior Specialist **to join our team in Belgium.

**Primary Purpose of the Position**:

- Ensure and drive distribution and activation of eCommerce content to Goodyear direct B2C platforms and eCommerce pure players
- Create and optimize content for promotions on Goodyear direct B2C platforms, in line with existing internal firewall protocols
- Localize eCommerce content to a growing number of European countries for new shops roll-out and new features
- Define content impovement plan and maintenance of Goodyear B2C shops in collaboration with technical teams (IT): Content pages, Search Engine Optimization content (ie: Google), learnings from User Experience researches (UX) and new features introduction

**Principle Duties and Responsibilities**:

- Create and optimize landing pages and user journey elements on Goodyear B2C platforms to drive conversion of online visits into online and offline sales
- Develop and implement promotion content for Goodyear direct B2C platforms, in line with existing internal firewall protocols; coordinate creative and content agencies
- Coordinate translation and localization of content to European countries with local teams and translation agencies
- Activate Goodyear product content in various online channels and on high impact digital touchpoints (i.e. eCommerce pure players, market places like E-bay and Amazon, price comparison platforms like Idealo)
- Participate in reporting and analysing campaign results and user behaviour to optimize content quality with agencies and Goodyear IT

**To join our team you'll need**:
**Education**:

- Bachelor’s degree in business, marketing, digital or e-commerce

**Experience**:

- Over 5 years of work experience
- Work experience with Adobe Experience Manager or other CMS
- Used to work with team collaboration tools like Jira/Confluence
- Business sense and sell out orientation
- Great team spirit and collaboration skills
- Agile mentality