Freaalnce Content

Freelance Content & Social Media Creator (Part-time)

Belgium | Freelance | Part-time, preferably in half days

Intro

Our client is a family-owned group of companies with several brands active in different sectors. To support its continued growth, the group is looking for a part-time freelance Content & Social Media Creator.

Are you a creative storyteller who loves video, visuals and branding? Do you think beyond standard social posts and get energy from coming up with strong content campaigns and bringing them to life? Then this assignment is for you.

You will support the marketing team across multiple brands within the group, creating creative, digital and strategic content. With your hands-on mindset, feel for trends and visual storytelling skills, you help each brand communicate in a strong and recognisable way across all platforms.

Responsibilities

Content creation & storytelling

• Create photo and video content for social media, ads and branding campaigns
• Produce short-form videos, video ads and creative content formats
• Develop content that goes beyond classic posts and responds to current trends and topics
• Write captions, news items, blogs, website articles and newsletters
• Bring fresh ideas for content, partnerships and influencer campaigns

Social media & digital communication

• Manage and plan content across a wide range of channels, including LinkedIn, Instagram and Facebook
• Help grow reach, engagement and brand visibility
• Explore and test new platforms and formats, such as TikTok
• Support social ads, branding and recruitment campaigns
• Follow up on community management and online interaction

Branding & creative support

• Safeguard and strengthen the visual identity of the different brands
• Design visuals for online communication
• Provide creative input for campaigns and marketing initiatives
• Take on projects independently and spot new opportunities proactively

Experience & Competences

• At least 3 years of relevant experience in content creation, social media or digital marketing
• Strong in both visual content creation and copywriting
• A natural feel for trends and how to keep brands relevant and visible
• Hands-on experience with photo and video creation, editing and social content
• Skilled in tools such as Adobe Premiere, Photoshop, Lightroom, Canva or similar creative software
• Experience with social advertising, influencer marketing or TikTok content is a strong plus
• Open to using new technologies and AI tools in content creation
• Proactive: you dare to suggest new ideas, formats or channels
• Independent, punctual and structured, taking ownership of your projects
• Flexible and at ease in a hands-on environment

Offer

• A creative, part-time freelance assignment, preferably organised in half days
• Plenty of autonomy and room to take initiative
• The chance to make an impact on multiple brands and projects
• A modern, entrepreneurial environment where innovation comes first
• A friendly, informal team culture