Copywriter / Content specialist

Copywriter / Content specialist to support the communication department

Function

Brief description of the service/project

• Client's communication department supports both internal and external communication to a wide range of target groups, including employees, citizens, students, partners, customers and policymakers.
• In order to flexibly supplement the internal capacity, Client is looking for an experienced copywriter/content specialist who can take on writing assignments independently. The support aims to relieve the communication consultants of executive content creation so that they can focus on strategic communication, project coordination and stakeholder management.
• The assignment will be used to support various communication projects and events, including the celebration of Client's 75th anniversary.
• Including updating and rewriting website content according to SEO and GEO best practices.
• Definition and concrete description of the tasks and expectations
• The consultant offers support with a variety of copywriting and content assignments.

Tasks may include:

• writing articles for the staff magazine Gluon;
• conducting interviews and developing articles;
• developing content brochures, flyers and other publications;
• writing, rewriting and optimizing web content, in line with SEO & GEO best practices;
• editing and final editing of existing texts;
• ad-hoc copywriting assignments.

• The consultant mainly works independently on the basis of clearly defined assignments and can convert complex information into target group-oriented communication after a limited briefing.
• Intermediate and final goals of the assignment (Concrete deliverables and timing)
• The assignment is demand-driven.
• Depending on the needs of the communication service, separate assignments are awarded, including:

• articles for internal and external publications;
• brochures, flyers and other means of communication;
• webcontent;
• event and campaign content;

• supporting communication materials.
• No guaranteed volumes are provided.

Desired level, experience, competences, qualifications, attestations, etc.

• Education Bachelor or master in communication, journalism, linguistics and literature, marketing or equivalent through experience.
• Experience At least 5 years of demonstrable experience as a copywriter, content creator, editor or communication specialist.
• Experience with web content, magazines, brochures, interviews and public communication.
• Competencies Excellent writing, drafting skills
• Being able to work independently.
• Be able to translate complex information into understandable and target group-oriented content.
• Good interview skills.
• Being able to quickly familiarize yourself with new topics.
• Proactive work attitude.
• Pros Experience within a scientific, technical or research environment.
• Interest in science, technology and innovation, and possibly even nuclear sector.
• Experience with SEO and GEO
• Experience with communication to both broad public target groups and professional stakeholders.
• Exclusion Criteria Profiles that have experience exclusively with marketing copy or commercial advertising copy.
• Profiles without demonstrable experience in independently carrying out editorial and copywriting assignments.
• Profiles without an excellent command of Dutch.