Communications and Content Executive

Communications and Content Executive SFP

Would you like to work in an international Fortune 500 company (Top Employer 2025 award winner) where individual development is of paramount importance? Do you believe in our vision of a smoke-free future? Apply now for the position of Communications and Content Executive SFP.

THE ORGANISATION
Philip Morris is one of the world’s largest international tobacco companies, with more than 82,700 employees worldwide. Our employees speak more than 80 languages and come from all regions of the world. We have 50 production facilities worldwide and our products are sold in more than 180 countries.

At Philip Morris, we strive for a future where smoking is a thing of the past and we are all committed to make this reality as soon as possible. Our vision is clear: to lead the transformation of our industry by fully focusing our efforts, energy and resources to offering better, smoke-free alternatives for adults who otherwise continue to smoke. We are determined to change the world for the better and change to the benefit of all adult smokers and society at large.

We believe in the following values.

Innovation | Integrity | Excellent Execution | Collaboration | Responsibility

THE OPPORTUNITY
In this role, you will support the development and execution of brand communication and content initiatives that strengthen brand equity, engage adult consumers, and drive market share growth within the SFP portfolio. You will work closely with cross-functional partners including Commercial, Legal, EA, CX, and Digital teams to ensure timely, compliant, and high-quality delivery of communication assets across all channels and touchpoints.

You will contribute to the adaptation and rollout of global brand assets to local market needs, support trade marketing and retail activation initiatives, and coordinate with external agencies to deliver creative and executional excellence. Through performance tracking, market analysis, and KPI monitoring, you will continuously optimize campaign effectiveness while ensuring full alignment with PMI policies, regulatory standards, and the global brand strategy.

Responsibilities of the role:

• Execute brand communication initiatives aligned with SFP strategic objectives and brand positioning guidelines.
• Adapt global communication assets to local market needs across all channels and touchpoints.
• Support the design and implementation of trade marketing and retail activation plans to enhance visibility and performance in trade channels.
• Ensure all brand communication initiatives comply with local and international regulations, internal policies, and documentation requirements.
• Coordinate and manage external agencies and suppliers to deliver high-quality creative and executional outputs.
• Conduct market analysis and review D&A reports to identify opportunities and inform marketing decisions.
• Partner with Commercial, CX, and Digital teams to ensure seamless campaign lifecycle management and goto-market alignment.
• Monitor campaign and content effectiveness through KPIs and prepare actionable performance reports.
• Support budget planning, monitoring, cost control, and ROI tracking for communication initiatives.
• Ensure adherence to PMI policies, EHS standards, Marketing Code (BMR), and legal requirements related to smoking prevention.

KEY REQUIREMENTS

• Bachelor or Master degree in Business, Marketing, or a related field.
• Min. 2+ years of experience in developing and executing brand or communication campaigns.
• Experience working with cross-functional teams and managing external agencies or suppliers.
• Strong project management, analytical, and reporting skills.
• Solid understanding of consumer experience and brand management principles.
• Fluent in English.

RISE TO THE CHALLENGE
You will join a dynamic, international and fast-paced work environment in a rapidly evolving industry and will interact with different levels of experience and expertise across the Company. We offer a contract with a competitive salary commensurate to the professional experience.

Our company offers you a fresh perspective. Here, you will never stop exploring and discovering. We take on-the-job learning to another level, giving you every opportunity to develop your career and reach your full potential. This position will advance your experience with innovative technologies, services, and processes. Backed by a competitive salary and compensation package, you will work in a professional setting with clients and team members from all over the world.