Marketing Communications Manager
Il y a 18 heures
Brussels, Brussels-Capital, Belgique
The Adsale Group (Recruitment)
Temps plein
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Responsibilities:
Strategic Planning
• Develop and implement marketing communications strategies for trade shows to drive attendance and engagement
• Analyze market trends and overseas audience insights to tailor messaging
• Coordinate cross-office collaboration between Hong Kong and China teams Market Research and Brand Management
• Identify target markets and buyers, analyze competitor activities, and formulate strategies
• Ensure brand consistency across all marketing channels and materials Content Creation and Public Relations
• Create and oversee promotional materials including brochures, press releases, digital media, website content etc.
• Build and maintain relationships with overseas media, industry influencers and partner Buyer Management
• Manage buyer database and segmentation programs to enhance visitor experience and attendance
• Develop strategies to nurture leads before and after events Event Coordination and Resource Integration
• Plan and coordinate event activities and timelines, ensuring smooth execution
• Integrate internal and external resources, maximizing synergy across teams, partners and vendors Performance and Cost Management
• Monitor marketing performance metrics, ROI and adjust strategies as needed
• Manage budgets for marketing communication activities Others
• Perform order corporate duties as assigned by the Management
• Occasional travels are necessary
Requirements:
• A minimum of 10 years in Marketing Communications/ Marketing, preferably in the trade show or event management industry
• Experience in managing a team
• Good at leveraging AI tools with the ability to clearly articulate AI concepts, benefits and limitations
• Proficiency in both Cantonese and Putonghua, as well as English. Additional foreign language skills are a plus
• Strong written and verbal communication skills
• Strong analytical skills to interpret data and convert to market insights
• Excellent project management abilities
• Detail-minded, well organized and be able to work independently
• Creative thinking and problem-solving skills
• Ability to build relationships within the industry and leverage them for promotional opportunities
• A very good team leader and team player
We offer
attractive remuneration package including 5-day work week, double pay, performance bonus, medical insurance, medical check-up, birthday leave, training and excellent development prospect to the right candidate. Interested parties please send full resume with current & expected salary, availability and contact no. to The Human Resources & Administration Manager by email. Corporate Website : www.adsale.com.hk Corporate LinkedIn: https://hk.linkedin.com/company/the-adsale-group (All personal data will be used for recruitment purposes only)