Product Specialist TIS CIS region

Job Summary

The Product Specialist is responsible for driving sustainable business growth and market development of the assigned product portfolio across 11 countries of the CIS region. The role combines product management, downstream marketing, commercial support, clinical education, and distributor development to maximize market penetration, strengthen customer relationships, and ensure successful execution of business strategies in close collaboration with Sales, Marketing, Regulatory Affairs, Supply Chain, and Global Business Units.

Job Responsibilities

Product Expertise & Clinical Education
Act as regional product and clinical expert for the assigned portfolio
Develop and deliver product education programs for distributors, sales teams and healthcare professionals
Support physician training, workshops and clinical case discussions
Provide product support during complex procedures where appropriate
Develop educational and promotional materials in collaboration with Marketing Communication

Commercial Support & Business Development
Support execution of the annual business plan for the assigned portfolio
Identify growth opportunities and market expansion initiatives across CIS countries
Support distributor business reviews and joint business planning
Monitor sales performance and recommend improvement actions
Support product launches, pricing discussions and strategic opportunities

Product Management & Marketing
Develop and execute annual marketing plans and product positioning strategies
Analyse market trends, customer needs and competitor activities
Monitor product performance, profitability and lifecycle management
Support forecasting, demand planning and business reviews

Distributor Management
Build strong relationships with distributors and product specialists
Conduct regular performance reviews and identify improvement opportunities
Support development of local business plans and onboarding of new distributor personnel
Ensure adequate product knowledge across distributor organisations

Tender & Market Access
Support tender preparation and review tender opportunities and risks
Collaborate with Regulatory Affairs on registration requirements impacting market access
Support reimbursement initiatives and adoption strategies

Regulatory Affairs Support
Provide commercial input for registrations and product changes
Support launch planning for newly registered products
Monitor regulatory developments affecting the portfolio

KOL Development & Clinical Partnerships
Develop relationships with Key Opinion Leaders and clinical stakeholders
Support advisory boards, educational events and clinical collaborations
Facilitate exchange of clinical expertise across the region

Congresses & Marketing Activities
Plan and execute congresses, workshops, educational meetings and product launches
Coordinate participation in scientific events and evaluate return on investment

Forecasting & Supply Chain
Support sales forecasting and demand planning activities
Monitor inventory, product availability and expiry risks with distributors and Supply Chain

Market Intelligence & Reporting
Monitor competitive activity, pricing trends and market developments
Collect customer feedback and identify new business opportunities
Maintain CRM data, track KPIs and prepare business performance reports

Profile Description

Profile & Qualifications

Bachelor’s or Master’s degree in Medicine, Biomedical Engineering, Life Sciences, Healthcare Management, Business Administration, Marketing or a related field

Experience working with distributors and managing business activities across multiple countries or regions is a strong advantage

Strong understanding of interventional procedures and cathlab workflows, with the ability to provide clinical and product support during procedures

Solid commercial and analytical capabilities, including market development, forecasting, pricing and competitive analysis

Demonstrated ability to build relationships with healthcare professionals, Key Opinion Leaders, distributors and other external stakeholders

Strong organisational and project management skills with the ability to manage multiple priorities in a dynamic environment

Fluent in English and Russian and willing to travel extensively across CIS countries and internationally (up to 50%)

Required Competencies

Commercial and business acumen Strategic and analytical thinking Clinical communication and presentation skills Distributor and stakeholder management Negotiation