Sales and Marketing Manager

h3Summary /h3 pThe Sales Marketing Manager OAV IT is responsible for supporting the successful commercialization, growth, and field execution of the assigned Neuroscience and Immunology portfolio across Belgium and Luxembourg. /p pThe Sales Marketing Manager OAV IT is responsible for supporting the successful commercialization, growth, and field execution of the assigned Neuroscience and Immunology portfolio across Belgium and Luxembourg. This hybrid role combines brand management and sales execution responsibilities, ensuring the effective translation of marketing strategy into customer-facing activities. The position supports the development and implementation of integrated brand strategies, tactical plans, launch excellence initiatives, and customer engagement activities, while ensuring alignment with business objectives and compliance requirements. Acting as a key driver of marketing strategy and field implementation, the role contributes to brand growth by generating customer and market insights, executing approved initiatives, engaging healthcare professionals, and optimizing commercial impact. As part of the Neuroscience Therapeutic Area Team, the Sales Marketing Manager collaborates cross-functionally with Medical, Market Access, Patient Engagement, Operations, and Customer Engagement teams to maximize patient impact and business performance. Acting as a key driver of marketing strategy and field implementation, the role contributes to brand growth by generating customer and market insights, executing approved initiatives, engaging healthcare professionals, and optimizing commercial impact. As part of the Neuroscience Therapeutic Area Team, the Sales Marketing Manager collaborates cross-functionally with Medical, Market Access, Patient Engagement, Operations, and Customer Engagement teams to maximize patient impact and business performance. Acting as a key driver of marketing strategy and field implementation, the role contributes to brand growth by generating customer and market insights, executing approved initiatives, engaging healthcare professionals, and optimizing commercial impact. As part of the Neuroscience Therapeutic Area Team, the Sales Marketing Manager collaborates cross-functionally with Medical, Market Access, Patient Engagement, Operations, and Customer Engagement teams to maximize patient impact and business performance. /p h3About The Role /h3 h3Key Responsibilities /h3 h3Strategic Brand Leadership /h3 ul liDevelop and execute the ITVISMA brand strategy for Belgium and Luxembourg. /li liBuild and continuously refine the brand plan based on market dynamics, customer insights, and performance data. /li liIdentify growth opportunities and develop innovative initiatives to accelerate adoption and patient access. /li liLead forecasting, financial planning, and budget management for the brand. /li liMonitor competitive landscape and implement strategies to strengthen brand positioning. /li /ul h3Sales Leadership Execution /h3 ul liDeliver outstanding customer engagement and commercial results. /li liTranslate brand strategy into clear field execution priorities and account plans. /li liDrive excellence in customer-facing activities through data-driven performance management. /li liEstablish performance objectives, KPIs, and execution standards. /li liFoster a culture of accountability, collaboration, customer centricity, and continuous improvement. /li /ul h3Launch Commercial Excellence /h3 ul liDrive launch readiness, launch execution, and post-launch optimization. /li liLeverage omnichannel engagement capabilities to enhance customer experience and impact. /li liImplement customer‑centric campaigns and engagement programs tailored to healthcare professionals, institutions, and relevant stakeholders. /li liMonitor market performance and adjust tactics rapidly based on emerging insights /li /ul h3Cross-Functional Leadership /h3 ul liPartner closely with Medical, Market Access, Value Access, Patient Engagement, and Operations teams. /li liEnsure alignment of strategies and execution plans across functions. /li liLead cross-functional brand teams and facilitate effective decision‑making. /li liBuild strong relationships with key external stakeholders, including healthcare professionals, centers of excellence, patient organizations, and health authorities where appropriate. /li /ul h3Business Performance Management /h3 ul liDeliver sales, market share, patient, and financial targets. /li liAnalyze performance trends and identify corrective actions when needed. /li liProvide regular business updates and recommendations to TA leadership. /li liDrive a culture of insight generation, continuous learning, and evidence-based decision making. /li /ul h3Ideal Background, Experience Qualifications /h3 h3Education /h3 ul liUniversity degree in life sciences, pharmacy, medicine, business, marketing, or a related field /li /ul h3Experience /h3 ul liPrevious experience as Sales Represent