Marketing Lead Pharmacy Business

Il y a 6 heures

Brussels, Belgique Servier BeLux Temps plein
ppBrussels | Full-time /ppbBuild brands. Create pharmacy solutions. Make an impact on patients. /b /ppAre you passionate about healthcare marketing and eager to shape innovative solutions for pharmacists and patients? /ppDate posted: 30 Aug 2026 /ppCity: BRUSSELS /ppCountry/Region: BE /ppType of Contract: Permanent /ppJob Requisition ID: 12212 /ppMarketing Lead Pharmacy Business /ppMarketing Lead Pharmacy Business /ppBrussels | Full-time /ppBuild brands. Create pharmacy solutions. Make an impact on patients. /ppAre you passionate about healthcare marketing and eager to shape innovative solutions for pharmacists and patients? /ppAt Servier BeLux, we are looking for a Marketing Lead Pharmacy Business to join our Cardiovascular Venous Diseases team. This is a unique opportunity to combine strategic brand management with the development of innovative pharmacy services that create value for pharmacists, patients and healthcare professionals. /ppIn this role, you will be at the crossroads of consumer healthcare, pharmacy engagement and prescription medicines, with a strong focus on delivering impactful solutions within the pharmacy channel and combining commercial creativity with the rigor required in a highly regulated pharmaceutical environment. /ph3Your mission /h3pAs Marketing Lead Pharmacy Business, you will be responsible for two complementary areas: /ph3Lead the pharmacy and consumer marketing strategy of a flagship consumer healthcare brand (75%) /h3pYou will take ownership of the pharmacy and consumer activation strategy for one of our leading brands within the cardiovascular and venous disease portfolio. /ppWorking closely with a colleague responsible for physician-focused activities, you will drive growth through: /pulliDevelopment and execution of the pharmacy channel strategy while ensuring full compliance with pharmaceutical regulations, company policies and ethical standards. /liliCreation of compelling sell-out programs and in-pharmacy activation campaigns /liliDevelopment of omnichannel direct-to-consumer campaigns /liliDesign and implementation of promotional tools and materials for the field force /liliCollaboration with sales teams to maximize execution excellence in pharmacies /liliIdentification of new growth opportunities through customer and market insights /liliManagement of agencies, budgets and project timelines /liliContinuous monitoring and optimisation of campaign performance /li /ulh3Develop innovative pharmacy solutions for our prescription medicines portfolio (25%) /h3pIn addition to brand responsibilities, you will play a key role in strengthening Servier's value proposition towards pharmacists. /ppWhile Product Managers focus on positioning our prescription medicines with physicians, you will identify opportunities to support pharmacists in their daily practice and improve patient care. /ppYour responsibilities will include: /pulliIdentifying unmet needs and challenges encountered by pharmacists /liliTranslating pharmacy insights into innovative and scalable solutions /liliCoordinating cross-functional projects across multiple therapeutic areas /liliDeveloping services, tools and programs that create meaningful value for pharmacies /liliCollaborating closely with Medical Affairs, Sales, Market Access, Regulatory and Digital teams /liliEnsuring excellence in the execution of pharmacy-focused initiatives /li /ulh3Who are you? /h3pYou are a marketer with a strong commercial mindset who enjoys building partnerships, leading projects and creating innovative customer solutions. /ppYou bring: /pulliA Master's degree in Marketing, Business, Life Sciences, Pharmacy or a related field /liliMinimum 3 to 5 years of experience in pharmaceutical, OTC, consumer healthcare or pharmacy marketing /liliProven experience in brand management and customer activation /liliStrong understanding of the pharmacy environment /liliExperience in developing omnichannel campaigns /liliProject management skills and the ability to coordinate multiple stakeholders /liliExcellent analytical and strategic thinking capabilities /liliStrong communication and influencing skills /liliAn entrepreneurial, proactive and hands-on mindset /liliFluency in Dutch and/or French is essential for this role. Additionally, an advanced level of English is a highly valued asset. /li /ulh3Why join Servier BeLux? /h3pAt Servier BeLux, you will join a dynamic, human-sized organisation where collaboration, trust and personal development are at the heart of everything we do. /ppWe offer you the opportunity to : /pulliLead strategic marketing initiatives with tangible business impact /liliWork on both consumer healthcare and prescription medicine projects /liliShape innovative pharmacy services and solutions /liliCollaborate with talented colleagues across multiple functions /liliAccelerate your career within an international pharmaceutical company committed to improving patients' lives /li /ulh3Ready to shape the future of pharmacy engag