Product Lead Digital Business Channel Management

Product Lead – Digital Business Channel Management
At ING Belgium, we are transforming the way customers interact with the bank
through digital channels. Within Digital Business Banking, we own several critical digital assets that power customer journeys across the organization and serve millions of interactions every day. Our teams have end-to-end accountability for products that are used not only within Business Banking, but also across multiple customer segments and tribes. The domain includes a globally relevant platform that is preparing for significant expansion and contributes to several strategic ING initiatives, alongside digital business banking capabilities that directly shape how customers interact with ING today and in the future.

Are you excited by the opportunity to combine product leadership, technology,
execution and people development? Do you thrive in environments where you can make a tangible impact for customers while scaling products and teams? Then join us as a Product Lead.

Your role
As Product Lead, you are accountable for a portfolio of four squads that own several critical digital assets within Digital Business Banking. Reporting directly to the Tribe Lead, you define and execute the strategic direction of the product cluster while ensuring successful delivery across a demanding and highly visible roadmap.
You lead a team of approximately 10 to 15 Customer Journey Experts and Product
Owners and create the conditions for them to excel. Together, you drive the
evolution of products that enable customer journeys across ING Belgium and
support ambitions extending beyond the local market.

A key focus of the role is to further mature and formalize the product vision across the portfolio, translating long-term ambitions into clear roadmaps, priorities and measurable outcomes. You balance strategic thinking with execution excellence, helping teams deliver on ambitious commitments while navigating a complex stakeholder landscape.
Beyond product delivery, you play a critical leadership role in increasing the
craftsmanship, mastery and effectiveness of the team. With exciting opportunities ahead, you will help build high-performing teams that are ready to scale, tackle increasingly complex challenges and create lasting customer and business impact.
You are also the escalation point for stakeholder alignment, governance and
impediment removal, ensuring that teams can maintain focus and momentum while operating in a dynamic environment.

The team
You will work in a highly international environment with engineering teams distributed across Belgium, India and the Philippines, requiring close collaboration between business and technology disciplines. The portfolio combines mature platforms with significant transformation opportunities, including a globally relevant product that is preparing for further expansion and contributes to strategic ING priorities.
This role offers a unique combination of end-to-end ownership, large-scale customer impact, global exposure and the opportunity to shape the future of digital banking capabilities that are used across multiple customer journeys and channels.

Roles and responsibilities
As a Product Lead, you:

Define, formalize and execute the product vision and strategy for a portfolio of
critical digital assets, translating long-term ambitions into measurable
customer and business outcomes.
• Own the product roadmap and priorities across multiple squads, balancing
customer value, business goals, technology evolution and operational
resilience.
• Drive execution excellence by ensuring teams deliver against ambitious
commitments and strategic milestones.
• Lead and develop a team of Customer Journey Experts and Product Owners,
fostering a culture of ownership, learning and high performance.
• Increase the craftsmanship, mastery and maturity of the product organization,
enabling teams to take on increasingly complex opportunities and challenges.
• Build strong partnerships with technology leads and globally distributed
engineering teams to deliver integrated end-to-end solutions.
• Align stakeholders across tribes, domains and countries, creating clarity,
focus and momentum around shared objectives.
• Remove organizational impediments and help teams stay focused on delivery
and outcomes.
• Use data, customer insights and market developments to continuously
improve products, customer journeys and business impact.
• Ensure the portfolio remains aligned with ING's strategic priorities, regulatory
requirements and operational standards.

How t