People Communications Executive

il y a 2 semaines


Anderlecht, Région de Bruxelles, Belgique Coca-Cola Europacific Partners Temps plein

People Communications Executive

Full time

What do you become a part of


The People & Culture (P&C) Communications team partners with the P&C leadership and function to engage key audiences across the globe with CCEP as a great place to work, driving critical outcomes of the P&C strategy and CCEP's growth strategy.


What you will do

  • Support the delivery of the P&C Communications strategy, with particular focus on employee advocacy and storytelling content, creative copywriting and content, and regular/business as usual communication activities.
  • Copywrite and develop clear, creative and inspiring content for a broad range of media and channels, in line with the P&C Communications editorial, employee value proposition narrative, and company narrative and brand. This covers relevant P&C topics, from wellbeing and learning, to inclusion and digital.
  • Source inspiring employee story opportunities and case studies across the business, as proof points of our proposition to employees, and develop and deliver engaging employee storytelling content.
  • Develop creative and engaging content and campaigns that inspire and enable strong employee advocacy of our proposition, amplifying our offer and helping expand our network of employee influencers.
  • Take endtoend ownership of designing, developing and delivering our regular communication channel to engage all employees and key audiences with the latest news and stories on how we are delivering our employee value proposition and making CCEP a great place to work.
  • Support the wider P&C Communications team in copywriting and developing content, and broader activities, as required.
  • Develop clear, engaging and inspiring social media content for the P&C leadership team, to help position CCEP as a great place to work and promote our proposition to relevant audiences.
  • Collaborate with the Corporate and Country Communications Teams, who are responsible for external communications, including CCEP's Web site and social media strategy and content.
  • Work closely with a range of key stakeholders, including the Employer Brand team, local P&C Business Partners and the Communications Community, to source, align, develop and deliver content.
  • Liaise with agency partners as required in the development of content.

About you

You're a proactive, can-do person who's passionate about telling an inspiring story of our journey to continually make CCEP a great place to work, as well as a strong understanding of the impact this has on supporting our people, culture and growth.

You are a creative communications professional, who brings fresh thinking and ideas, second-to-none copywriting skills, and the ability to create engaging content for a wide range of media and channels.

You understand how to reach diverse and dispersed audiences, across frontline working environments and countries, and you are equally savvy when it comes to internal communication and social media.

You're great at building strong internal networks, partnering with a number of stakeholder groups, and managing projects and campaigns to time and budget.


Skills and essentials

  • Copywriting and content development for a range of channels, such as newsletters, video, animation, presentations and town halls, ensuring high creativity, engagement, professionalism and brand alignment.
  • Source, design, development, management and implementation of inspiring and impactful people and culture storytelling, content and campaigns, supported by a clearly articulated, aligned narrative to deliver a clear set of outcomes.
  • Internal communication and social media, preferably of an employer brand/employee value proposition nature, engaging diverse and dispersed audiences.
  • Managing multiple projects and campaigns to meet multiple deadlines and budgets.
  • Building strong relationships and partnerships with a number of stakeholder groups and keeping all informed and involved as appropriate.
  • Measuring and evaluating the effectiveness of communication projects, campaigns and activities through data and insights to deliver ongoing improvements.
  • Use of platforms such as Poppulo, Canva, and social platforms, keeping current with external best practice and new innovations.
  • Agency management and budget management.

Other requirements:

Qualifications:

  • Communications or journalistic background.
  • Languages an advantage.

Experience:

  • A minimum of five years crosssector/industry communications experience in a corporate, agency or journalistic environment, managing both internal communication and social media.
  • Knowledge of the/a People & Culture/HR function, priorities and agenda, specifically employer brand, employee value proposition and employee advocacy.

Technical skills:

  • Native level of English.
  • Excellent verbal and written communication skills; must be able to develop clear, creative, inspiring and professional content and communications.
  • Ability to design, deve

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