Brand Manager
il y a 2 semaines
What's in it for you?:
- Manage brands with ambitious development plans ahead and manage marketing projects from A to Z and take ownership of your own missions.
- Join a family business environment where you can take initiatives, collaborative coworkers, and a great opportunity for growth.
- You will be able to make a real difference and directly impact the trajectory of two developing brands on the BeLux market.
- You will enjoy a broad perspective on all aspects of brand management and trade marketing.
About the company:
Our client is an international producer of high-quality confectionery brands. With its 5500 employees, this German company is one of the most successful top players in confectionery worldwide.
For more than years it has had one main goal:
to make people enjoy themselves together. Today their famous brands are sold in more than 100 countries.
Our client has been active in Belgium & France since 1979 and works with the most important retailers to promote its brands and sell its products there.
12 employees form an enthusiastic, driven, autonomous and ambitious team with a no-nonsense approach and lots of room for initiative.
About the job:
As a Brand Manager, you will be reponsible for:
- Analyze and monitor the market, marketing trends, consumer needs and competition based on market data, and make recommendations accordingly
- Develop brand strategy in collaboration with the marketing manager, identifying growth opportunities and managing the marketing plan
- Make recommendations for product launches
- Create an effective customer centric journey for your brands
- Create the sales & marketing material for all media
- Develop material to support sales (discount coupons, POS)
- Provide input from the category and customer perspective (shopper behavior) about the brands and the market
- Formulate sales recommendations for the KAM
- Make up the promotion strategy and the followup of the promotions (ROI analyses)
- Make proposals for product development and planograms (assortment, promo, activation, distribution and price)
- Degree in Marketing, Management, or Business
- Knowledge of Belgian retail (for example as trade marketer, category manager)
- Eagerness to learn
- Fluency in Dutch and English, good level of French
- Willing to be part of a great team and collaborate with different stakeholders
- Selfconfidence, taste for challenge & out of the box thinking
- Strong analytical skills, experience with Nielsen figures
- Good project & time management skills, good resistance to stress
- Affinity with food
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