Product Marketing Manager 1
il y a 2 semaines
Location: Kortrijk, BE- Date: Jun 12, 2023- Job ID: 8379**Product Marketing Manager 1**:
As an international company with European roots (HQ in Kortrijk, Belgium), Barco has a culture of collaboration across borders and nationalities.
Because we believe diversity leads to more great ideas and drives innovation.
Thanks to our over 3,000 visioneers, we develop unique visualization & collaboration technology that helps professionals accelerate innovation in the healthcare, enterprise and entertainment markets.
As Product Marketing Manager, you are responsible for all launch activities and value messaging of your product(s). You have a deep understanding of your products, customers and target segments. You assure that product marketing activities are aligned with segment marketing and field marketing activities and that they support commercial objectives. Day to day, you work closely together with product management, presales specialists, sales enablement specialists, campaign managers and other roles in the segment marketing team to activate the Clickshare value proposition globally.
**Key responsibilities**
- You own product lifetime communications, from launch to End-of-life/End-of-service.
- You develop, manage and implement innovative launch programs and enable the sales teams to be successful.
- You develop product collateral that communicate the product value proposition to different stakeholders. You align closely with segment marketing and product management.
- You work with sales enablement in the segments to develop segment solution specific material.
- You own the global marketing plan for your products, aligned with the overall marketing communications plan.
**Your profile**
- You have a first experience in marketing communication (preferably for B2B products and solutions) and are comfortable with technical products.
- You have strong analytical, project management and planning skills.
- You have a high attention to detail and an eye for quality.
- You have excellent communications skills (oral, written and visual).
- You have strong interpersonal skills to team with a variety of stakeholders.
- You are eager to obtain the expert level knowledge of your products and solutions as well as an understanding of the target segments.
- As a natural team player, you collaborate easily with Product Management, Segment Marketing, Field Marketing and Content Marketing.
- You like being hands-on, you are motivated, a self-starter and energetic.
- Affinity for the technical aspects of a product range and are eager to learn the segment and customers’ needs.
**Our offer**
- A permanent contract
- A competitive salary package with fringe benefits such as a health and group insurance, meal vouchers, bonus system,
- An interesting, challenging job with lots of autonomy.
- The opportunity to work for an international market leader where innovation does matter.
- Internal training in our Barco University
- A modern and state of the art working environment
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