CRM Marketing Automation Specialist
Il y a 7 mois
At Larcier-Intersentia, we enable knowledge. With software, online databases, books, journals and trainings. We are embarking on a thrilling journey towards the future of information, supported by a strong international group, and vast investments in new technologies. To support us on this growth path, we are looking for dynamic people to strengthen our team.
**Your role**
Within the Growth Marketing team, in permanent alignment with the Product, Marketing and Data teams, you will be responsible for:
- Defining lead generation, nurturing and enrichment strategies.
- Managing end-to-end marketing automation campaigns.
- Acting as the growth marketing lead for several digital products and Go-to-Market strategies.
- Support the needs of the sales team by creating and managing targeted campaigns to support their initiatives.
- Monitor campaign performance, analyze results and continuously optimize strategies to improve key metrics.
**Your profile**
- Fluent in English and one other language (French or Dutch).
- Proficiency in Salesforce and Pardot (or other leading marketing automation platforms)
- Strong knowledge of inbound and outbound strategies
- Project management skills and ability to prioritize and manage up effectively
**Our offer**
- A work environment that offers you plenty of opportunities to innovate and grow, to demonstrate your full potential and to have an impact.
- An inspiring culture that puts people first, is positive, collaborative & creative.
- You will work in a flexible and agile environment where interaction is key.
- A good work-life balance with hybrid working, flexible schedules and even the possibility to choose for a 5 or 4-day workweek.
- An attractive salary and additional benefits adapted to your level of experience (company car, meal vouchers, full package of insurances, 34 days off, homeworking allowance,)
**Job Types**: Full-time, Permanent contract
**Benefits**:
- Company car
- Eco vouchers
- Food allowance
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- 13th month salary
- Vacation money
**Experience**:
- Salesforce: 1 year (required)
- Marketing automation: 1 year (required)
**Language**:
- Engels (required)
Work Location: Hybrid remote in 3000 Leuven
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