Senior Manager, Ne Strategy Integration
Il y a 7 mois
**What You’ll Do for Us**:
- Guide and influence key system stakeholders in prioritizing key initiatives, by identifying key opportunities in the market.
- Lead the creation of actionable insights, supporting Marketing & Business Ops in localizing the European strategy by understanding category, shopper and channel opportunities and ways to accelerate the business performance.
- Link external, macroeconomic and competitor context and insight to business performance to facilitate decision making and drive the business forward.
- Analyze both financial and non-financial aspects of local Strategic projects and work to understand how the European Strategy can be landed locally.
- Understand the relationship between consumer insights, shopper insights, category drivers and sales data in driving business and customer performance.
- Build true partner relationships with Franchise leadership, marketing, finance, and bottler teams to drive insights into action.
**Skills**:
- Strategic thinking: integrate diverse business insights and connect the dots to develop a holistic approach to support key business decisions.
- Problem framing and solving: structure and coordinate / lead cross functional/ cross system analysis, initiatives, or efforts. Ease with ambiguity and the ability to carefully work through complex situations.
- Prioritization: prioritize through a pragmatic fact-based approach, handling trade-offs, balancing immediate and long-term priorities.
- Synthesis and Storytelling: Clearly communicate solutions to key stakeholders in well-structured and compelling manner, using a combination of PowerPoint, Microsoft Word and other similar tools.
- Stakeholer management: identify, influence, align and engage key stakeholders.
- Systemic thinking: Experience with large-scale organizational change efforts and global capabilities implementation. Being comfortable with ambiguity and willingness to challenge the status quo.
**Qualifications & Requirements**:
- Education: significant experience of Business and/or functional experience in Strategy/Operation/RGM/ business analysis related areas
- Knowledge about consumer, beverages market, retail, and standard research methodologies
- Proven trajectory of collaborating and influencing multifunctional peers and relevant project management experiences
- Mastering the development of actionable compelling commercial insights, strategies and initiatives at the market level and translating them into ‘so what’
- Write and present effectively; adjust to fit the audience
- Able to work in a diverse cultural environment.
- Language(s): Fluent in English (both written and spoken), Dutch and/or French fluency will be considered as a strong asset but not required
**Skills**
Media Planning; Influencing; Consumer Trends; Forecasting; Collaborative Leadership; Consumer Segmentation; Quantitative Research; Competitive Assessments; Digital Media Strategy; Channels Strategy; Project Management; Microsoft Office; Brand Positioning; Group Problem Solving; Social Media Strategies; Communication; Decision Making; Syndicated Research; Brand Storytelling; Retail Marketing Strategy; Channel Management
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