Shopper & Gifting Assistant

**UNILEVER IS LOOKING FOR A Shopper & Gifting Assistant**

**Location**:Brussels - **CityDox**

**Full-**time**:37 hours**

**Local conditions apply**

**ABOUT UNILEVER**

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people - we believe that when our people work with purpose, we will create a better business and a better world.

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

**ABOUT PERSONAL CARE**

Personal Care global is a +€13 billion business with much loved deodorant, skin cleansing and oral care brands. We hold leading category positions in deodorants and skin cleansing globally and the #1 or #2 position in oral care in the countries where we are present.

Europe Personal Care is a vital Business Unit (BU) within the Global Personal Care Business Group, with an annual turnover of c€1.8bn and comprising 6 strategic markets (UK, Germany, France, Benelux, Italy & Poland) and 3 Personal Care Categories (Deodorants, Skin Cleansing and Oral Care).

Working with some of Unilever’s biggest and most iconic brands such as Dove, Axe, Signal & Rexona, the Europe Personal Care BU is a key cell for market share, growth and profitability in a highly competitive landscape, and is served by 6 European Sourcing Units and a large 3PM network. The PC Europe BU has a clear focus on driving sustainable profitable growth through powerful brands & innovation and an agile mindset towards managing channel dynamics.

Personal Care BNX is a 180 mio business and our strategic role is to competitively grow. Strong value-led growth will continuously be required to develop already well-established categories & share positions. To do so, the BG PC strategy is built around 3 principles (Assert Leadership; Disaggregate locally; Simplify) and 4 strategic thrusts (Make it Premium, Profitable, Positive & Personal). The BNX personal care strategy is fully aligned to this. Our objectives are to:
1. Grow deodorants via premiumization (good-better-best approach) of the full portfolio (Dove, Axe, Rexona, DM+C)

2. Premiumise Skin Cleansing to improve Profitable Growth: by sustainably premiumising and supporting on Dove Skin Cleansing & asserting leadership in growing consumer demand spaces

3. Rebuild Oral Care for Growth: grow more from the core, resetting brand portfolio to match key consumer demand spaces in different price tiers and cracking consistent investment model behind Signal and Prodent to lift the brand power and consumer relevance.

4. Transform channel footprint towards higher growth
- & higher value channels and customers, based on aligned channel portfolio strategy with focus on H&B & dCommerce

With strong global and local competition, the innovation pace is high within the PC market. This makes it highly important to - next to securing a strong and healthy core - we unlock key demand and on trend spaces timely to both drive and ride the wave of category growth. As per the new strategy, renovation/innovation will be done for multiple countries at once (PC6 focus), with the lead sitting in one of the BG-led markets (UK for deo, NL for SCL, IT/FR for oral care).

**JOB PURPOSE**

This role is part of the Personal Care BNX team and reports into the deodorants CSP manager.

The role is in place to bring our brands to life on the shopfloor through best in class point of sale materials and attractive gift packs. Since consumers are the closest to conversion when on the shopfloor, this touchpoint is very important. With our point of sale materials, we can directly influence conversion, and as a result grow our brands. In this role, you will work on projects for both our core, which we are constantly improving, as well as on projects for exciting innovations and giftpacks.

If you are excited to work in a dynamic, entrepreneurial team, in a share winning environment, join us

**WHAT WILL YOUR MAIN RESPONSIBILITIES BE**
- End-to-end business responsible for gifting:

- develop the gifting strategy & growth plan along with the European team
- localize the EU gifting portfolio to BNX (alignment with customers, artwork adaptation, master text briefing, business cases, materials ordering & repack process)
- activate gifting in the market with localized content on
- & off-line (7OA / POS / PR Assets / )
- Own the PC shopper marketing activities for PC for Etos and the food channel (BNX)
- Create the shopfloor calendar for Etos, based on market