V.i.e. Brand Manager

il y a 4 semaines

Brainel'Alleud, Belgique Bel Group Temps plein

**About Bel Group**

You probably know our brands The Laughing Cow®, Babybel®, Boursin®, Kiri®, Maredsous® but also Nurishh® offering plant based alternatives.

Beyond those iconic brands stand a family owned company with strong values, striving to contribute to the transition of global food models by offering accessible products that are good for your health, fair for producers and better for the planet.

Bel group is part of an international family company, which has led an ambitious growth strategy for 150 years and is today the world's third largest branded cheese company. If like our 12,000 employees globally, you want to have an impact in an entrepreneurial and demanding company, and share smiles around the world, dare to live the Bel experience

**4 good reasons for joining Bel Belgium ?**

Now, you may want to discover our local organization and see if it suits you:
**Human-sized structure**: Bel Belgium is part of the Benelux Business Unit. In other words, this means joining a human-sized structure, driven by strong values (Dare, Care, Commit) with a warm spirit. You will join a team where working is joyful and respectful. On top, we have a _bottom_-_up_ communication where every _employee's voice_ is important, and every idea can be recognized.

**Ownership**: at a job level, it means:

- a strong ownership in your role
- a large scope of missions
- a voice for brand and/ or customer’s vision

**Hybrid ways of working**: Bel Belgium wants to offer a good work-life balance, including a home-working policy, while maintaining synergies between departments by organizing regular on-site meetings all together.

**CSR really matters for us**: optimistic and socially committed, we believe in our ability to collectively rethink the value of food, renew agricultural practices and decarbonize our entire value chain. Strong from global commitment, we are making them locally concrete through collaborative projects held by employees & partners (fighting foodwaste with Too Good To Go, reducing our carbon footprint in each department, supporting & volunteering with Station De Plein Air & Handical International )

**#IWorkForAllForGood**

**CONTEXT**

We are looking for a talented and creative collaborator (H / F) for a period of 12-24 months from 08/2023 to support the marketing team based in Braine-l'Alleud (+/- 30 km from Brussels).

Under the supervision of the Group Brand Manager and in support of the Senior Brand Manager, you recommend and implement the marketing actions to develop the volume, value and market share of our brands.

You ensure the profitability of those brands within the limits of the budget entrusted to you and while respecting the strategy of the Bel Group.

**MISSIONS
You will support the Senior Brand Manager in the missions below:

- Organize national marketing activities, design communication concepts and sales aid tools (sales pitch, POS equipment) and ensure their implementation;
- Ensure current relations (briefing and debriefing) with our advertising agencies (above and below the line);
- Follow up of the innovation pipeline (contacts with factories and partners, organizing the launches, )
- Ensure packaging development;
- Manage and monitor advertising and promotional budgets;
- Participate in updating internal reports;
- Provide information and ensure relations with the sales, forecasting and logistics teams;
- Learn about the evolution of products and markets likely to affect the brands in order to make marketing optimization recommendations;
- In collaboration with the Group Brand Manager and the Senior Brand Manager, participate in the establishment of your brands’ annual marketing plan: analysis of the brands and of their competitive universe, review of the past year and recommendations for the following year.
- You could also work sometimes for other brands of the group for dedicated projects

**What we offer**:

- Hybrid workplace with a home-office policy (between 2-3 days per week)
- Competitive salary package: including meal vouchers, net allowances, bonus, eco-chèques, company car, group and hospitalization insurance, 32 holidays
- Personal development: we have our Bel University with the possibility to register in various trainings

Freshly graduate from a business school or its equivalent with a marketing specialization, you ideally have 1 to 2 years experience in brand management in FMCG universe (internships included)

You are creative, open-minded, with an entrepreneurial spirit and are a real team-player.

Hands on person who’ll get the job done (pro-active, responsible & autonomous).

Fluent in English and French is essential. Dutch is a plus

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