Digital Campaign Expert
il y a 3 semaines
**Date**:Aug 28, 2023
**Location**: Kortrijk, BE
**Company**:Barco
**Wanted**: an enthusiastic digitally savvy and business minded marketeer.
As Digital Campaign Expert you will be responsible for executing, reporting and optimizing all digital marketing activities to achieve revenue goals of the business units. You will work closely with the marketing teams and the business units to turn their marketing plans into actions and execute digital campaigns and demand generation programs that help them meet their revenue goals. As a member of the Global marketing team, you will be based in Noida and report into the Digital Marketing Team.
**Key Responsibilities**
- You follow-up and secure data quality of the leads captured across channels and activities
- You analyze and optimize Search Engine Advertising investments.
- You have a data-driven mindset and continuously measure and report on the programs performances according to agreed objectives and KPI’s.
**Your profile**
Education: a degree in Marketing, or a related field
**Experience**:
- You are a school leaver or have 1 or 2 years of digital marketing experience
- Experience in a marketing environment is a plus
- Experience in a variety of analysis; with a business relevancy mind-set
- Thinks along on how to grow the business
**Skills**:
- Strong coordination and project management skills
- Good communicator and solution oriented
- Analytical skills
Behaviors:
- Be positive and a force for good in the team - even when faced with difficult problems.
- Be solutions minded.
- Remain calm under pressure.
- Agility to learn from marketing analytics. Evolve campaigns & communication accordingly to meet the defined objectives
Knowledge:
- Different digital marketing platforms (marketing automation, lead capturing, content management systems, event management,)
- Google Analytics and Google Ads
- Excellent excel knowledge
**Let's "wow" you with**
- A variety of inhouse trainings at our Barco University so you can continuously grow & learn as a professional.
- A healthy working environment with interesting workshops, sport activities, diverse & fresh lunch/snack breaks and many more options as we care about your wellbeing.
- The opportunity to work for an international market leader where innovation matters.
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