B2c Sales Director

il y a 2 semaines


Luik stad, Belgique Mega Group International S.A. Temps plein

Mega is seeking a **B2C Sales Director** to drive sustainable and long-term growth on the **Belgian energy market** and establish accountability within our sales and marketing channels. This role is integral to our growth trajectory and involves close collaboration with Sales and Marketing and its partners.

**The job**:
Mega is a scale-up full of ambitions. Our mission is to offer affordable utilities combining gas and electricity supply with telecom products & services, making life simpler and more economical. We focus on adapting fast, digital & AI-first and good customer experience.

**Key Responsabilities**:

- ** Sales & Marketing Strategy**:

- Know the market trends, competitors, and customer behaviours. Define target customer profiles and go-to-market strategies (_Market Intelligence_).
- Define the Marketing and Sales strategy by setting clear objectives and targets for the B2C Energy division and hold the Sales & Marketing team accountable for achieving results.
- Establish strong relationships with sales partners, guiding sales agreements, and ensuring all partners align with Mega’s brand and revenue goals.
- ** Sales Enablement & Management**:

- Equip sales teams with data-driven insights, training and tools to maximize engagement and conversion rates.
- Lead and optimize the performance of the B2C sales channel team.
- ** Product & Innovation Strategy**:

- Manage the Product P&L for the B2C Energy portfolio.
- Define the pricing and discount strategy.
- Develop new partnerships / sales channels for both new Services as well as P&L optimization.
- ** Brand Evangelism**:

- Act as a brand ambassador for Mega, building its reputation both within the company and in the external market / stakeholders.
- ** Tactical Execution**:

- Identify and implement short-term tactics to drive immediate gains through small campaigns, limited-time promotions, and targeted marketing initiatives.

**Key Objectives**:

- ** Market Relevance**: Establish Mega as the number 1 alternative in the Belgian energy landscape.
- ** Sustainable Growth**: Focus on quality customer acquisition and retention, aiming for profitable, long-term growth.
- ** KPI Focus**: Net Gain (Gross Gain - Churn), Gross Margin (revenue - cost of goods sold) and Cost-to-Acquire.

**Working at Mega is**:

- Work in a young and dynamic work environment with a hybrid model allowing for flexibility.
- Come as you are. Mega is a safe place for everyone



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