Content & Creative Specialist

h3About Televic Conference /h3 pTelevic Conference develops mission critical conference and interpretation technology for parliaments, governments, courts, city councils and corporations worldwide. /p pOur customers make decisions that matter. They need technology they can trust, and they need to understand why the right solution makes a difference. /p h3About the role /h3 pAs Content Creative Specialist, you turn Televic Conference's product knowledge, market insights and customer stories into compelling content and strong visual communication. /p pYou make complex technology understandable, connect product capabilities to customer needs, and help our audiences see the value of our solutions. /p pYour work supports thought leadership, product marketing, demand generation and sales enablement. /p h3The core of this role is content. Strong writing and editorial judgment are essential. /h3 pYou develop the first draft yourself, challenge arguments and adapt the story to the audience. /p pYou also have the creative skills to produce professional visuals and simple video content in house. /p pYou use AI to accelerate research, drafting, adaptation and creative production, while applying your own judgment to quality, accuracy and brand consistency. For complex video, animation and specialist production, you brief and coordinate external partners. /p pYou work closely with the Head of Product Marketing, the Product Market Intelligence Specialist, Growth Marketing and Sales. /p pThe Head of Product Marketing defines the positioning, priorities and strategic direction; you take ownership of turning them into effective content and creative assets. /p h3Accountabilities /h3 h31.
Content strategy and editorial production /h3 ul liManage the Pillar 1 editorial calendar in line with product priorities, launches, customer needs and marketing campaigns. /li liWrite thought leadership articles, blogs, whitepapers, customer stories and case studies for priority audiences and verticals. /li liTranslate technical product information and market insights into clear, relevant customer benefits. /li liWrite product page copy, newsletter content and other customer facing communications. /li liRepurpose cornerstone content into suitable formats for LinkedIn, email, website and sales use. /li liWork with subject matter experts and customers to gather the information, evidence and stories needed for credible content. /li /ul h32. Product marketing and sales enablement /h3 ul liCreate and maintain sales enablement assets, including one pagers, brochures, presentations, FAQs and solution overviews, based on approved positioning. /li liTurn competitive evidence and market insights into clear, usable battlecards in collaboration with the Product Market Intelligence Specialist. /li liDevelop product presentations and supporting materials for Sales, partners and internal stakeholders. /li liPrepare software and firmware release communications using agreed templates and validated product information. /li liDevelop training content for Sales in Flowsparks, based on input and guidance from Product Marketing and competitive insights from Intelligence. /li liGather feedback from Sales on asset relevance, usability and gaps in sales conversations. /li /ul h33. Visual design and video /h3 ul liCreate professional, on brand visuals for digital, print and events, including social posts, campaign assets, presentations, brochures and banners. /li liTranslate content and campaign briefs into clear visual concepts that support the intended message. /li liEdit short videos such as product clips, customer testimonials, event recaps and social videos, including subtitles and branded elements. /li liUse AI assisted design and video tools where they improve speed or creative quality, while ensuring product accuracy and brand consistency. /li liBrief and review external partners for complex video, animation, photography and other specialist production. /li liCoordinate the production of marketing print materials and event visuals in collaboration with the relevant teams. /li /ul h34. Social content and collaboration with Growth Marketing /h3 ul liCreate Pillar 1 social media content, particularly for LinkedIn, aligned with the shared marketing calendar. /li liAdapt messaging and creative formats to the audience, channel and campaign objective. /li liUse performance feedback from Growth Marketing to improve content relevance and effectiveness. /li liCollaborate on campaign assets, landing page content and email creative while respecting the division between content production and digital activation. /li /ul h35. Brand and content operations /h3 ul liMaintain Televic Conference's marketing templates and apply brand guidelines consistently. /li liKeep the marketing asset library on SharePoint organized, accessible and up to date, including naming conventions and version control. /li liMaintain agreed content templates and production workflows to improve e