Brand Manager
il y a 2 jours
As the successful Brand Manager, you will have the following responsibilities:
- Your most important task is to bring the position of our Belgian pride to the highest possible level.
- Reporting to the Director Operations & Marketing.
- Drive & manage the change & transformation of the structure to fit the future and the market reality
- Develop a short and long-term brand strategies is an ideal mix to positively influence the positioning of the brand.
- Develop strategy toward more (new) visitors and more loyalty.
- Contribute to the strategic plan and translate the calendar into the development of campaigns across all channels: ATL - Digital - CRM - POS -
- Monitor closely market trends and consumer insights.
- Follow the latest media trends closely so that we reach our target groups.
- Analyze the results and help determine the ROI.
- Collaborate closely with the sales leadership team
- Lead a team compose of a marketing project manager, a digital marketer & a Graphic Designer.
- Manage internal and external stakeholders related to the marketing activities.
- Manage the communication budget
As the successful Brand Manager, you will have the following requirements:
- At least a a bachelor's degree in Marketing - or equivalent by experience
- Demonstrate 5 to 8 years of experience in the marketing field - ideally in Retail or FMCG sector
- Proven experience in developing and implementing successful On & offline marketing strategies that result in an increased market share of the brand.
- Experience in Transformation or change management will be consider as an asset
- You are a People Person who likes to communicate with stakeholders and can lift a team to a higher level.
- Lead by example is at the core of our client value
- Strong analytical skills and abilities to manage a marketing budget from A to Z
- Experience in People management will be consider as a strong asset
- Fluent in Dutch and French with a good knowledge of English.
As the successful Brand Manager, you will:
- Have an attractive salary package in line with your experiences coupled with interesting extra-legal benefits including company car and various insurances.
- Join a company where the culture is driven by autonomy, growth and development. Hard work really pays off
- Integrate a company in complete transformation where you can have a massive impact on the future
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