Product Marketer
il y a 2 jours
Product marketing is responsible for developing positioning, messaging and competitive differentiation. Working together with our product experts you will deliver collateral like white papers, brochures and infographics.
The product marketer works closely with the product owners, capability owners, digital marketer, communication manager and reports into the Business Development Director.
**RESPONSIBILITIES**:
- Study company products
- Translate technical details into benefits for the user
- Follow and analyze market trends to position products
- Craft compelling messages across marketing channels (landing pages, campaigns, presentations, brochures)
- Work with various teams (development, product, delivery, sales) to implement strategies
- Evaluate strategy based on KPIs
**SKILLS / COMPETENCIES**:
- Proven experience as a Product marketer
- Experienced copywriting
- Experience in market analysis
- Familiar with product marketing tactics (e.g. integrated marketing campaigns)
- Familiar with web analytics tools (Google Analytics)
- Excellent communication skills
- Keen eye for detail
- Creativity
- Analytical mind and strong quantitative skills
- BSc/BA in Marketing, Communications or similar field
- Experience in Defense or Defense Industry is a plus
**ABOUT ILIAS SOLUTIONS**:
Our company offers you the opportunity to expand your horizon in an exciting and international work environment that empowers you to unfold and develop your own strengths. It is complemented with attractive employment conditions that are aligned to the market standard.
**APPLICATION**:
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