CRM Campaign Lead
il y a 2 jours
Contract type
Employee
Location
Brussels
Work regime
Full-time
**Hi, do you see yourself being responsible for**
- aligning with business units, internal partners, agencies, branding and website team on target & content for CRM campaigns.
- growing our marketing automation efforts. Supporting the implementation of new marketing automation campaigns, follow-up on the roadmap and help develop the data driven and automated mindset.
- using our direct marketing channels to further develop our loyalty program.
- launching and managing loyalty campaigns to increase the number of addressable records through smart segmentation, gamification and marketing automation.
- coaching stores and other teams in developing local customer management. Help develop their clientele, develop their local communication (events, contests, etc.) for their clients.
**... then read on, because**
**Do you have/ are you**
- fluent in French/Dutch + good knowledge of the other language + business English.
- good planning & project management skills.
- experience working in a fast-paced international (retail) environment
- experienced with CRM softwares.
- familiar with segmentation & personalization
- knowledge of HTML (basic)
- strong time & project management skills.
- result driven, always motivated to grow in results and performance.
- creative approach, look for out-of-the box solutions.
- copywriting skills (native language FR or NL)
- knowledge of photoshop (optional)
- knowledge of digital experience (content, technology, design, process)
- analytical and data driven mindset. Experience with tools such as Google Analytics, Tableau, Data studio, PowerBI.
You will work at one of the most vibrant marketing departments of the country, working at a fast pace, delivering high standard marketing campaigns.
You’ll get an attractive salary, supplemented with extra legal benefits like meal vouchers and insurances, the possibility of working from home, discounts on products and training and coaching tailored to your personal growth path.
**Good luck
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