Marketing Manager

Job Summary:

Location: Brussels, Belgium

Line Manager: Managing Director, Belgium

Contract Terms: Permanent, Full-time

THE TEAM
Ticketmaster is a part of Live Nation Entertainment, the world’s largest live entertainment company.  Our vision is to connect people around the world to the live events they love – and we are now seeking a skilled and driven Marketing Manager to lead our marketing efforts in the Belgian market. This role is ideal for someone who thrives in a fast-paced environment and combines strategic thinking with a very hands-on approach.

The Marketing Team is dedicated to generating and maximizing fan demand to drive ticket sales. This is achieved through the creation of engaging content across all relevant local marketing channels. A key focus is nurturing client relationships while showcasing our extensive reach through precise targeting. This includes leveraging marketing automation, CRM, paid and organic social media, search (SEO & SEA), and programmatic advertising. Additionally, the team actively promotes our marketing services whenever possible, aiming to build client trust and foster long-term collaborations. 

THE JOB

As our new Marketing Manager, you will oversee a variety of tasks and responsibilities. You will be the force behind defining and executing marketing strategies that drive demand, increase brand visibility, and grow sales across both B2B and B2C audiences. A key focus for this role is to build and maintain strong relations with all our clients, ensuring effective marketing planning and execution to drive up ticket sales and client satisfaction. At the same time, you’ll lead a small team of marketing professionals, guide the local implementation of campaigns, and collaborate closely with internal teams and external stakeholders.

This position requires both a strong strategic outlook and hands-on responsibilities for daily operations. You will serve as a key member of our local management team and contribute to our regional marketing initiatives.

WHAT YOU WILL BE DOING

• Develop and implement local marketing strategies aligned with business goals and global brand position.

• Lead a small team of marketing professionals, managing performance, development, resources, and budgets to ensure efficiency and high motivation.

• Plan, execute, and optimize local campaigns across digital channels (B2C and B2B).

• Collaborate with commercial teams to tailor marketing solutions that meet specific client needs.

• Maintain and grow strong client relationships through consultative marketing support and bespoke campaign planning.

• Track and report on campaign performance, using insights to adjust marketing strategies and improve ROI.

• Actively contribute to local and regional marketing discussions to align efforts and share best practices.

• Occasionally manage relationships with the media and press to ensure positive brand representation.

• Champion a collaborative and proactive team culture, encouraging knowledge sharing and innovation.

WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)

• Higher education in Marketing, Communications, or a related field.

• Minimum 3 years of relevant marketing experience, preferably in a leadership or managerial role.

• Strong expertise in marketing strategy, campaign execution, analytics, and reporting.

• Proven team management skills and experience overseeing budgets and resource planning.

• PR experience and ability to handle local media relations confidently.

• Hands-on experience with email platforms, social media, planning tools, and CRM systems.

• Familiarity with Adobe Photoshop, CMS platforms, and basic HTML is a plus.

YOU (BEHAVIOURAL SKILLS

• A confident and honest communicator with strong interpersonal skills.

• Both strategic and hands-on: you enjoy leading a team but also diving into day-to-day campaign execution.

• Proactive, organized, and solution-oriented — you take clear ownership and thrive on managing multiple projects and shifting priorities.

• A strong team player who contributes to a positive and result-driven culture.

• Fluent in Dutch and English (spoken and written).

LIFE AT TICKETMASTER 

We are proud to be a part of Live Nation Entertainment, the world’s largest live entertainment company.  

Our vision at Ticketmaster is to connect people around the world to the live events they love. As the world’s largest ticket marketplace and the leading global provider of enterprise tools and services for the live entertainment business, we are uniquely positioned to successfully deliver on that vision.   

We do it all with an intense passion for Live and an inspiring and diverse culture driven by accessible leaders, attentive managers, and enthusiastic teams. If you’re passionate about live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you. 

Our work is guided by our values: 

• Reliability - We understand that fans and clients rely on us to power their live event experiences, and we rely on each other to make it happen. 

• Teamwork - We believe individual achievement pales in comparison to the level of success that can be achieved by a team 

• Integrity - We are committed to the highest moral and ethical standards on behalf of the countless partners and stakeholders we represent 

• Belonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive 

EQUAL OPPORTUNITIES 

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It's talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.