Business Development Manager

Our team is growing We're looking for not one, but two Business Development Managers to strengthen our sales team in Eastern Europe and Southern Europe. Passionate about motorcycles, business and building strong partnerships? Join us and Ride Unlimited. At RICHA, we don't just create motorcycle gear. We protect riders, fuel their passion and help them enjoy every ride with confidence. For more than 70 years, RICHA has been developing innovative motorcycle apparel, helmets, gloves and accessories trusted by riders across Europe and beyond. As an independent Belgian brand with strong international ambitions, we're continuously expanding our presence across new markets while strengthening existing partnerships. To support our growth in Eastern Europe, we're looking for an entrepreneurial and commercially driven Business Development Manager Eastern/Southern Europe. Not someone who prefers sitting behind a desk. But someone who thrives on the road, enjoys meeting people, builds lasting partnerships and knows how to turn opportunities into sustainable business growth. Your Mission Eastern/Southern Europe offers significant opportunities for the continued growth of the RICHA brand. In some countries, we already work with established importers, distributors and commercial partners. In others, there is still substantial potential to further develop our presence and strengthen our network. As Business Development Manager Eastern/Southern Europe, you will take ownership of this region and play a key role in shaping its future. You will spend most of your time in the market. Visiting dealers. Meeting importers. Supporting distribution partners. Identifying opportunities. Building relationships. Developing business. Connect the active network in that region with the wide selection on brands & products

we offer
in our assortment. Train existing, new & potential partners into this product portfolio so they will become brand ambassadors on their turn. You become the face of RICHA throughout the region, supported by the RICHA HQ Belgium sales team. Your mission is simple: strengthen existing partnerships, develop new business opportunities and drive sustainable growth for the RICHA brand. You mmerse your customers in the world of RICHA and its products, monitor the market share & develop the share season after season.

What You'll Do
Develop Business
• Expand the RICHA customer portfolio throughout Eastern Europe.
• Identify and develop new commercial opportunities and partnerships.
• Prospect new individual dealers/ motorcycle accessory stores , small & larger chain stores, distributors, importers and retail networks.
• Explore untapped markets and evaluate growth opportunities.
• Detect tender opportunities and commercial projects that could support regional growth. Manage Existing Partners
• Build strong long-term relationships with existing customers and partners.
• Support importers, distributors and dealers in further developing their market.
• Act as a trusted business partner for key accounts throughout the region.
• Identify growth opportunities within existing customer portfolios.
• Ensure customer satisfaction and strengthen partner engagement. Drive Commercial Growth
• Increase turnover and market share across the assigned territory.
• Develop and execute country-specific growth plans.
• Monitor market developments, competitor activities and customer needs.
• Translate market insights into concrete commercial initiatives. Be Present in the Market
• Visit motorcycle dealerships, distributors and retail partners on a regular basis.
• Build relationships through face-to-face interaction.
• Gather valuable market feedback directly from dealers and end-users.
• Evaluate market potential and support the visibility of the RICHA brand at retail level. Represent the RICHA Brand
• Participate in international motorcycle exhibitions, trade fairs and industry events.
• Attend dealer meetings, sales meetings, product launches and partner events.
• Represent RICHA professionally and consistently within the motorcycle industry.
• Act as an ambassador for the brand throughout the region. Collaborate Internally
• Partner directly to the Sales Director.
• Work closely with Internal Sales and the wider sales team.
• Collaborate with Marketing, Product Management, Logistics and Customer Service to support customers and partners.
• Share market intelligence, customer feedback and commercial opportunities with the organisation. Who You Are You are not a traditional salesperson. You are a business developer. A networker. A relationship builder. An entrepreneur. Someone who understands that successful business is built through trust, credibility and long-term partnerships. You probably bring:
• Experience in business development, export management, channel development or international sales.
• Experience within the motorcycle industry, motorcycle apparel sector, protective clothing industry or a similar premium technical product environment.
• Strong relationship-building and communication skills.
• An entrepreneurial and proactive mindset.
• The ability to work independently and take ownership.
• A commercial mindset with a healthy balance between hunting for new opportunities and growing existing business.
• Professional fluency in English. Additional languages are considered a strong asset.
• A passion for motorcycles and the motorcycle lifestyle. Travel This is not an office-based role. You will spend more than 85% of your time travelling throughout Eastern/Southern Europe, visiting customers, attending events and developing business opportunities. If you enjoy being on the road, discovering new markets and building relationships face-to-face, you'll feel right at home. Depending on your travel planning and location, RICHA's hub in Wiener Neustadt (Austria) can be used as a regional base for customer visits and business development activities. The headquarters in Oudenaarde (Belgium) will be your first go-to location for training and onboarding. You will visit shops in Belgium and the Netherlands for product training purposes.

What We Offer
• A strategic role with a direct impact on RICHA's international growth.
• The opportunity to develop markets and build partnerships across multiple countries.
• High levels of autonomy, ownership and entrepreneurial freedom.
• An international working environment with short decision lines.
• The chance to work alongside passionate motorcycle enthusiasts.
• A competitive remuneration package aligned with your experience. Flexible Collaboration At RICHA, we're primarily looking for the right person. For the right candidate, we are open to different forms of collaboration:
• Full-time employment
• Freelance collaboration
• Independent contractor agreement
• Commercial agency or representation structure Whether you're an experienced business developer, an independent commercial professional or part of a specialised agency, we'd like to hear your story. Why RICHA? Because markets are built on the road. Because strong partnerships are built face-to-face. Because great brands grow through people who dare to explore new horizons. And because every journey starts with the courage to take the next ride. Ride Unlimited