Marketing Communications Manager/ Assistant Marketing Communications Manager

The Crowne Plaza Hong Kong Causeway Bay is managed by the InterContinental Hotels Group (IHG) and; is the first Crowne Plaza branded hotel in Hong Kong. The hotel offers upscale accommodation, authentic cuisine and state-of-the-art meeting facilities with enhanced services. Ideally located at Leighton Road, major business, leisure and shopping facilities in the Causeway Bay area are easily accessible and within walking distance. At the moment, we are looking for team players who are effective, supportive and professional to join our family.

Job Description
Direct reports to Director of Sales & Marketing. To develop and implement marketing and communications strategy to maximize the hotel’s visibility/publicity and hotel sales performance. Oversee and manage all internal and external communications for the hotel, ensuring the consistency, accuracy and reader-engaging. Monitor all marketing platforms, both online and offline, to ensure consistency in messages and tones. Carry out marketing campaigns on all communications channels including website, emails and all prevalent social medias and digital platforms. Plan and monitor the consumption of the marketing related budgets / expenses and its effectiveness in terms of KPIs achievement. Carry out marketing research and data analysis as well as reporting and presentation. Pursue leads in all possible areas to increase sales for all hotel revenue generating centers and not limited to rooms and the food & beverage centers. Oversee the development of the marketing materials and in compliance to the hotel image and brand standard / corporate identity. Maintain relationship and presentable communications with key partners and stakeholders including key media partners, marketing agencies, e-platforms’ users and any third parties of marketing related matters. Proactively monitor the hotel’s profile and ensure its accuracy on various e-platforms. Lead and develop the marketing communications team by proactively coaching and mentoring team members. Drive for results – has good balance of process and outcome focus. Qualifications – Desired Skills & Experience A real team builder. Holder of Bachelor’s degree, preferably in Marketing or Communications management. Requires advanced knowledge of the principles and practices within the marketing/communications/hospitality profession. Have gained at least 3 years’ of marketing communications management level in hotel/service/food & beverage field. Possess proven marketing campaign experience. Reasonable length of experience with digital marketing operations and management. Excellent English and Chinese language skills, both written and spoken. Employ strong copywriting skills. Candidate with less experience will be considered as Assistant Marketing Communications Manager. In return for your hard work, you can look forward to a highly competitive salary and benefits package – including healthcare support, pension scheme, hotel discounts worldwide and the chance to work with a great team of people. What’s more, because your career will be as unique as you are, we’ll give you all the tailored support you need to make a great start, be involved and grow. And because the Crowne Plaza Hotels & Resorts brand belongs to the IHG® family of brands, you’ll also benefit from all of the opportunities that come from being part of a successful, global hospitality company with over 5,000 hotels in over 100 countries around the world. So why not work somewhere that gives you the freedom to be yourself? Find out more about joining us today by visiting www.ihgjobs.hk, email your resumen to [email redacted, apply via Company website] or Whatsapp via 5972 4695. We are equal opportunity employer. All applications will be treated in strict confidence and only be used for recruitment related purpose.