B2B Product Marketing Manager
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Description du poste
Taux journalier (TJM): 625Nous recherchons un(e) Product Marketing Manager expérimenté(e) pour rejoindre une entreprise technologique européenne en pleine accélération, spécialisée dans les solutions numériques de confiance.
Rattaché(e) à l’organisation produit et en charge d’une ligne de produits stratégique, vous définirez et déploierez la stratégie go-to-market, construirez un positionnement clair et différenciant, et traduirez des solutions techniquement complexes en bénéfices business concrets pour nos clients.
Vous travaillerez au quotidien avec les équipes Product, Sales, Marketing et Customer Success, en environnement international et dynamique. Votre impact sera direct sur la commercialisation, la génération de demande et la croissance de la ligne de produits en Europe.
Poste basé en Belgique, au sein d’une organisation qui combine expertise technique, ambition européenne et culture collaborative.
Profil recherché
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Minimum 5 ans d’expérience en product marketing (ou rôle marketing très proche) sur des solutions B2B, enterprise ou technologiques complexes.
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Capacité avérée à comprendre des concepts techniques sophistiqués et à les transformer en messages clairs et impactants pour différents interlocuteurs.
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Expérience solide en élaboration de positionnement, messaging, personas, ICP, use cases et programmes go-to-market.
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Expérience de collaboration étroite avec Product Management, Sales, Marketing et équipes design/customer-facing.
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Fortes compétences en gestion des parties prenantes et capacité d’influence.
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Esprit analytique : aptitude à exploiter données marché, feedback clients et analyses concurrentielles pour orienter les décisions.
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Aisance dans un environnement international, multiculturel et en évolution rapide, avec une capacité à travailler en autonomie tout en restant très collaboratif.
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Maîtrise du néerlandais ou du français + anglais professionnel courant.
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Atouts fortement valorisés : expérience en cybersécurité, fintech, services financiers, digital identity / authentication / digital trust, SaaS, réglementations européennes ou concepts de sécurité (PKI, cryptographie).
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