Digital Performance Marketeer

Deliver a fantastic first residential experience to more than 22,000 students together with us.
Scroll down to find the complete details of the job offer, including experience required and associated duties and tasks.
At Xior, we provide homes to more than 22,000 students across Europe — and we don’t take that lightly. It’s not just about the buildings; it’s about the full

experience:
the sense of community, the atmosphere, and creating a place that truly feels like your own.
We’re looking for a Digital Performance Marketeer to join our team in Antwerp — someone who understands digital inside out, loves working with data, and wants to make a measurable impact across Belgium, the Netherlands, and Germany.
If you’re someone who instinctively checks campaign performance before your first coffee and thrives on optimising campaigns until they outperform the competition, this could be your next step.
What you’ll be doingYou’ll take ownership of digital performance across our BE, NL, and DE properties. That means SEO and SEA are your bread and butter – but you’re comfortable across the full digital mix and know how to turn data into decisions.
Build, manage, and optimise Google Ads campaigns across multiple markets — from strategy to execution and optimisationCreate the ad creative and copy yourself — from writing punchy headlines to creating the visuals — then test, learn, and iterate until the numbers moveDrive our SEO: keyword research, on-page and basic technical optimisation, content planning & writingManage and update our WordPress website for BE/NL/DE – keeping content fresh, localised, and search-friendlyRun and optimise campaigns across paid social, display, and affiliate channelsDig into the data daily – Google Analytics, Search Console, Meta Ads Manager, and more – and translate insights into actionIdentify early signs of declining occupancy in specific cities and quickly act with targeted campaignsManage and monitor digital budgets and clearly communicate performance, insights, and recommendationsWork on landing page improvements, UX tweaks, and conversion optimisationStay plugged in to what’s new – from platform updates and new ad formats to AI tools that can make your work more efficientYour PlaygroundYou won’t be buried in spreadsheets all day (well — not just those). You’ll work hands-on with a strong, practical digital stack:Google Ads & Google Search Console – your daily playground for SEA and SEO performanceGoogle Analytics 4 – for understanding what’s driving traffic, leads, and conversionsWordPress – managing and optimising property pages across three marketsMeta Ads Manager – for paid social campaigns when the brief calls for itSEO tooling (Ahrefs, or similar) – for keyword research and competitive analysisLooker Studio or similar – building dashboards and sharing performance insights with the teamProject & collaboration tools – to stay in sync with colleagues in 8 different countriesWe’re always open to improving our toolkit — if you’ve got something better in mind, we’re all ears.
Who you areYou have 4+ years of hands-on performance marketing experience – SEO, SEA, or bothYou’ve built and managed Google Ads campaigns yourself and can demonstrate resultsYou know your way around WordPress and aren’t afraid of a CMSYou’re data-driven and use insights to guide your decisionsYou can manage multiple campaigns across multiple markets with confidenceYou write strong ad copy and enjoy testing and improving itYou’re fluent in Dutch and English; German is a bonusYou bring strong project management skills, a hands-on mindset, and the initiative to actively work alongside local teamsYou like working with people – remotely and across disciplinesThe team & how we workYou’ll be part of an international marketing team across Antwerp, Copenhagen, and Lisbon, working closely with local teams and creative colleagues.
We work collaboratively, share insights, and focus on delivering results.
You’ll collaborate closely with digital marketing leadership, and your performance marketing peers, within a setup that continues to evolve as the organisation grows and teams further align. Expect regular check-ins, knowledge sharing, and close cooperation with local markets. xdkqlui What’s in it for youA competitive salary – (range 48k – 63k yearly gross + benefits)Real ownership across three markets from day one – with the autonomy to take the lead and the support of your performance marketing colleagues when neededwe’ll be upfront about numbers in the first conversationFlexibility to work how you perform bestA team that shares knowledge, pushes each other, and celebrates winsRoom to grow in a company where marketing drives the businessSound like you?We review applications on a rolling basis, so don’t wait too long. Send us your CV and a short note on why this one caught your eye.
We’re not looking for perfection — we’re looking for the right fit.