Demand Generation Specialist

Il y a 2 heures

Antwerp, Flanders, Belgique Vyntra Temps plein
h3bAbout Vyntra /b /h3pVyntra helps financial institutions understand, monitor and protect their financial transactions. Our solutions in Financial Crime Prevention and Transaction Observability are trusted by more than 130 financial institutions across 60+ countries. /ppWe bring together technology, expertise and insight to help banks and financial institutions operate with greater confidence. /ph3bThe role /b /h3pWe're looking for a hands-on Demand Generation Specialist to turn our marketing plans into effective digital campaigns. /ppWorking closely with our Marketing and Sales teams, you'll build, launch and manage campaigns using HubSpot, helping us reach the right audiences, generate leads and move prospects through the sales funnel. /ppThis is a practical, execution-focused role for someone who enjoys working with marketing technology, understands campaign performance and knows how to turn data into useful insights. /ph3bWhat you'll be doing /b /h3ulliBuild and launch digital marketing campaigns, including email, social media, landing pages and lead nurturing programmes. /liliManage campaign workflows, audience segmentation, contact lists and data quality within HubSpot. /liliCoordinate campaign activity with Marketing, Sales and SDR teams, ensuring effective lead management and follow-up. /liliSupport event-related campaigns, including invitations, registrations and post-event communications. /liliMonitor campaign performance using metrics such as impressions, clicks, downloads, email open rates and conversions. /liliTrack leads through the marketing and sales funnel, including MQLs, SALs, SQLs and opportunities. /liliCreate CRM reports, analyse results and recommend improvements to campaign performance. /li /ulh3bWhat we're looking for /b /h3ulliAround 4–5 years of relevant experience in demand generation, marketing operations or digital campaign management. /liliHands-on experience with HubSpot or a comparable marketing automation platform such as Marketo, Pardot or Eloqua. /liliA good understanding of campaign workflows, segmentation, lead management and CRM reporting. /liliConfidence working with marketing KPIs and using data to identify trends and opportunities for improvement. /liliStrong organisational and problem-solving skills, with the ability to manage competing priorities. /liliA proactive, collaborative approach and a genuine interest in marketing technology. /liliGood professional English. /li /ulpExperience in B2B technology or financial services would be an advantage, as would French language skills, but neither is essential /p