Senior Brand Manager Beer

Il y a 9 heures

Ternat, Flanders, Belgique Haelterman Group Temps plein
pJoin a Belgian Family Business with Strong Brands and Big Ambitions /p pCarlsberg Importers is part of Haelterman Group, a Belgian family-owned business with more than 100 years of entrepreneurship and a strong passion for beverages and hospitality. Building on our family roots, we continue to develop strong brands, sustainable partnerships and memorable experiences every day. /p pDriven by our values, we combine the dynamism and ambition of a strong player in the beverage industry with the commitment, entrepreneurial spirit and short decision-making lines of a family business. /p pAt Carlsberg Importers, we manage and develop a diverse portfolio of national and international beer and cider brands, including Carlsberg and Sint Hubertus. /p pTo strengthen our Marketing Team we are looking for an experienced and driven Senior Brand Manager Beer Cider. /p pIn this role, you will take ownership of a strong brand portfolio and help shape the continued growth of our brands in the Belgian market. You will translate brand strategies into impactful activations, safeguard brand positioning and strengthen collaboration with internal teams and external partners. /p pBut your impact goes beyond our brands. As an experienced Brand Manager, you know how to inspire a team, provide clear direction and achieve strong results together. /p pbThen we would love to meet you. /b /p h3Your Mission /h3 pAs Senior Brand Manager Beer Cider, you will be responsible for developing and executing brand strategies that strengthen market positioning, increase brand equity and deliver commercial performance. /p pYou will act as the linking pin between suppliers, sales teams, external agencies and internal stakeholders to ensure the successful execution of marketing initiatives. /p pThis position offers a unique opportunity to make an immediate impact within a dynamic and entrepreneurial FMCG environment. /p h3What You'll Do /h3 h3Brand Strategy Portfolio Management /h3 ul liDevelop and execute annual brand plans aligned with business objectives. /li liManage a portfolio of beer and cider brands throughout their lifecycle. /li liTranslate consumer and market insights into winning marketing strategies. /li liIdentify growth opportunities and market trends. /li liLead new product launches from concept to market introduction. /li liCollaborate with suppliers and internal stakeholders on innovation projects. /li liEnsure successful implementation and activation of new products. /li liWork closely with the Sales team to maximize brand visibility and performance. /li liDevelop compelling activation plans for horeca, wholesale and retail channels. /li liMonitor brand KPIs, market share and campaign effectiveness. /li liManage marketing budgets and ensure optimal return on investment. /li liAnalyze market trends, category developments and competitor activities. /li liTransform data into actionable recommendations. /li liStay closely connected to consumer behavior and industry innovations. /li /ul h3Stakeholder Management /h3 ul liBuild strong partnerships with international suppliers and brand owners. /li liCoordinate external agencies and marketing partners. /li liCollaborate cross-functionally with Sales, Trade Marketing, Procurement and Finance. /li /ul h3Why Haelterman Group? /h3 pBecause we believe that great brands are built by great people. /p pWe combine the agility of a family business with the ambition of a market leader. We value people who show ownership, act with integrity, work together and continuously seek improvement. /p pIf you are ready to make a tangible impact and help shape the future of our Beer Cider portfolio, we'd love to hear from you. /p h3What We Are Looking For /h3 h3Experience /h3 ul liMinimum 10 years of experience in Brand Management, preferably within FMCG, beverages or consumer goods. /li liExperience managing premium brands and complex stakeholder networks. /li liProven track record in brand building and commercial execution. /li /ul h3Skills /h3 ul liStrategic thinker with a strong commercial mindset. /li liExcellent project management and organizational skills. /li liStrong analytical capabilities and data-driven decision making. /li liConfident communicator capable of influencing stakeholders at all levels. /li liEntrepreneurial, proactive and hands‑on attitude. /li liFluent in Dutch and English. French is a strong plus. /li /ul h3Personality /h3 pYou are someone who: /p ul liTakes ownership and gets things done. /li liThrives in a fast-paced environment. /li liIs passionate about brands, consumers and the beverage industry. /li liEnjoys working collaboratively while remaining highly autonomous. /li liBrings positive energy and inspires those around you. /li /ul h3What

We Offer
/h3 ul liA challenging temporary assignment with significant responsibility and visibility. /li liThe opportunity to work for one of Belgium's leading family-owned beverage companies. /li liA dynamic environment where entrepren