Senior Manager, Ne Strategy Integration

il y a 1 semaine


Anderlecht, Région de Bruxelles, Belgique Coca-Cola Temps plein

What You'll Do for Us:

  • Guide and influence key system stakeholders in prioritizing key initiatives, by identifying key opportunities in the market.
  • Lead the creation of actionable insights, supporting Marketing & Business Ops in localizing the European strategy by understanding category, shopper and channel opportunities and ways to accelerate the business performance.
  • Link external, macroeconomic and competitor context and insight to business performance to facilitate decision making and drive the business forward.
  • Analyze both financial and nonfinancial aspects of local Strategic projects and work to understand how the European Strategy can be landed locally.
  • Understand the relationship between consumer insights, shopper insights, category drivers and sales data in driving business and customer performance.
  • Build true partner relationships with Franchise leadership, marketing, finance, and bottler teams to drive insights into action.

Skills:

  • Strategic thinking: integrate diverse business insights and connect the dots to develop a holistic approach to support key business decisions.
  • Problem framing and solving: structure and coordinate / lead cross functional/ cross system analysis, initiatives, or efforts. Ease with ambiguity and the ability to carefully work through complex situations.
  • Prioritization: prioritize through a pragmatic factbased approach, handling tradeoffs, balancing immediate and longterm priorities.
  • Synthesis and Storytelling: Clearly communicate solutions to key stakeholders in wellstructured and compelling manner, using a combination of PowerPoint, Microsoft Word and other similar tools.
  • Stakeholer management: identify, influence, align and engage key stakeholders.
  • Systemic thinking: Experience with largescale organizational change efforts and global capabilities implementation. Being comfortable with ambiguity and willingness to challenge the status quo.

Qualifications & Requirements:

  • Education: significant experience of Business and/or functional experience in Strategy/Operation/RGM/ business analysis related areas
  • Knowledge about consumer, beverages market, retail, and standard research methodologies
  • Proven trajectory of collaborating and influencing multifunctional peers and relevant project management experiences
  • Mastering the development of actionable compelling commercial insights, strategies and initiatives at the market level and translating them into 'so what'
  • Write and present effectively; adjust to fit the audience
  • Able to work in a diverse cultural environment.
  • Language(s): Fluent in English (both written and spoken), Dutch and/or French fluency will be considered as a strong asset but not required

Skills
Media Planning; Influencing; Consumer Trends; Forecasting; Collaborative Leadership; Consumer Segmentation; Quantitative Research; Competitive Assessments; Digital Media Strategy; Channels Strategy; Project Management; Microsoft Office; Brand Positioning; Group Problem Solving; Social Media Strategies; Communication; Decision Making; Syndicated Research; Brand Storytelling; Retail Marketing Strategy; Channel Management
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