Sport CRM Team Leader
il y a 2 semaines
THE SCOPE
With 30 years of history, today Gaming1 is one of the international leaders in both land-based and online games of chance (casino games, sports betting and poker).
Its evolution at the heart of innovation is accompanied by a diversification and specialization of positions, with the creation of new cutting-edge jobs.
As part of its sustained growth, Gaming1 is looking for a
Sport CRM Team Leader to join its
Retention team.
The main responsibilities of the role will include assisting with campaign creation, execution, optimization and analysis for all sports betting campaigns across our brands.
You will also handle the settling of any manual promotion and be responsible for actioning any campaign amendments when needed.
You will be naturally analytical and highly attentive, ensuring a good level of targeting, testing and reporting is applied across all campaigns.
Focused on fun and innovation, you'll ensure that we build and maintain a best-in-class customer experience throughout the player lifecycle.
YOUR ROLE
- You
own the Sports promotions area by creating promotions communication streams that maximize the engagement and by collaborating with the content, design, and the rest of CRM department to also improve the results of the platform. - You
ideate and implemente player segmentations, and lifecycle streams - You
manage the Sport CRM team (2 people). The team is based in Belgium and you will be prepared to travel there from time to time.
Benchmark customers' flows in other gaming companies and also different industries
- You
interpret the
provided reports to pinpoint areas of improvement - You
participate in the creation of new reports that may yield more accurate results - You
collaborate
with key business stakeholders: Business Intelligence, Data Science, IT Business (local & global), Marketing, UX, and, especially, content.
YOUR PROFILE
- Minimum
4 years of CRM professional experience and ideally in the Sports betting arena. - Initial
experience in team management is a real asset.
Experience using a CRM platform is a strong advantage (Optimove)
-
Passion for the customer and putting them at the heart and center of all work
- Good understanding of
CRM strategies and practices: - Strong knowledge of
Sport products & promotions (local and international)
Analytical and extremely organized with a passion to drive optimization through quantitative and qualitative insights
-
Business proficient in English essential,
French an advantage.
WHAT WE OFFER
- As well as having a unique experience centered around our values of pleasure, team spirit, performance, boldness and integrity alongside 1,200 employees around the world, we offer:
- the opportunity to contribute to the international development of a
family company from Liège:
human and entrepreneurial adventure within a solid group
- a
friendly work environment that is adapted to reaching optimal performance
- leadership by
talents,
values,
trust and
autonomy:
- the opportunity to progress and specialize with our
internal mobility system:
competitive salary package with several perks
- The
possibility to work remotely up to 50% for a good worklife balance
THE INTERVIEW PROCESS
Gaming1's NEWS
The Gaming1 Belgian hub moved to the heart of the Ardent City in 2021. Immerse yourself in our new offices.
We are certified
Top Employers 2024 We are the first game of chance company (casino, sports betting and poker) to receive this certification, among some 80 companies certified in our country, and including only 15% in Wallonia.
The health of our employees is our priority, we offer 50% remote working, as well as health and safety measures.
Various activities are organized throughout the year, such as giving blood in the building's courtyard, teambuilding days and the #loveyourhealth program which gives employees the opportunity to take part in various sporting activities.
More, the perks card offered to all Gaming1 employees.-
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